Montblanc partners with YOOX NET-A-PORTER GROUP


August 6, 2020 | By RetailME Bureau

Luxury brand Montblanc partners with YOOX NET-A-PORTER GROUP to take its digital capability to the next level, with the latter’s technology platform and deep expertise in the luxury segment.

Montblanc will benefit from a powerful, flexible and customisable platform, enhancing the ability to merchandise its curation of luxury products. Montblanc customers will also enjoy a seamless shopping experience, connecting the new online store with Montblanc physical boutiques, serving more than 100 countries in Europe, the Americas, the Middle East and Asia.

As Montblanc partners with YOOX NET-A-PORTER GROUP, Montblanc CEO, Nicolas Baretzki said, “We are excited that our partnership with YOOX NET-A-PORTER GROUP will enable us to further drive outstanding results and offer every customer an unparalleled shopping experience. Since the beginning of this journey, we were aiming to share Montblanc’s rich history and design ethos with each customer leaving a memorable impression behind. Drawing on YOOX NET-A-PORTER’S expertise in luxury e-commerce, this new platform will bring our vision to life and we are very pleased to be embarking on this journey together.”

Montblanc’s new platform offers personalisation, a simplified checkout and has been completely redesigned with a mobile-first approach – that’s a key within the luxury industry, as over 50% of YOOX NET-A-PORTER’s sales come from mobile each year. In addition to ordering online and over the phone, customers can also enjoy an extensive suite of omnichannel services including click-from store and return-in-store.

The store was designed and developed by YOOX NET-A-PORTER and is powered by its unique technology and logistics platform, ensuring that Montblanc will benefit from new innovations as they are released. To meet Montblanc customer’s needs, YOOX NET-A-PORTER has built additional product personalisation capabilities including engraving and embossing into its operations network.

“Together with Montblanc, we share a vision to convey the Maison’s rich history in master craftsmanship, further enhance the Montblanc customer offer and bring new dimensions to their already strong digital platform,” added Francesca Tranquilli, president – online flagship stores, YOOX NET-A-PORTER GROUP. “It’s an important moment for Montblanc and it also signals an exciting milestone in YOOX NET-A-PORTER’s work in the luxury segment with Richemont’s illustrious Maisons. Through our Online Flagship Stores, we work in partnership with the world’s most prestigious brands, wherever they are in their e-commerce journey, to drive results and provide an exceptional luxury customer experience.”

 

For all the latest retail news from the Middle East, follow us on Twitter and LinkedIn, like us on Facebook and subscribe to our YouTube page.

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /



UAE-based concept grocery retail chain, Grandiose has opened a new supermarket within 

Continue Reading

November 22, 2020 | By RetailME Bureau

US-based fast food chain, Nathan’s famous Inc. brings another New York classic, 

Continue Reading

November 12, 2020 | By RetailME Bureau

Dubai-based Union Coop, the leading Consumer Cooperative in the UAE, opened its 

Continue Reading

November 11, 2020 | By RetailME Bureau

UAE homegrown marketplace, Noon.com has announced its Yellow Friday sale from November 

Continue Reading

November 5, 2020 | By RetailME Bureau

UAE-based Al Maya Group officially launched an exclusive range of Woolworths products 

Continue Reading

October 30, 2020 | By RetailME Bureau

Abu Dhabi headquartered LuLu Group has opened its latest hypermarket at Khalifa 

Continue Reading

October 29, 2020 | By RetailME Bureau

elGrocer, the grocery delivery app with ties to some of the major 

Continue Reading

October 25, 2020 | By RetailME Bureau

Jones the Grocer set to open its doors at Dubai’s newly launched 

Continue Reading

October 18, 2020 | By RetailME Bureau

Saudi-based operators of hypermarkets and supermarkets BinDawood Holding Company has completed the 

Continue Reading

October 16, 2020 | By RetailME Bureau

The regional food and grocery delivery app Talabat has announced the expansion 

Continue Reading

October 15, 2020 | By RetailME Bureau

Walmart is hiring 10,000 new employees in Canada for positions in stores 

Continue Reading

October 14, 2020 | By RetailME Bureau

British quality grocery retailer Waitrose & Partners launched its first e-commerce platform 

Continue Reading

October 11, 2020 | By RetailME Bureau




Download Images RetailME Magazine