How this Saudi concept store has evolved over a decade


December 26, 2023 | By RetailME Bureau

Tamara Abukhadra, Founder & CEO, Homegrown Market

Founded a decade ago by Tamara Abukhadra Homegrown Market was a first of its kind concept store in the Kingdom of Saudi Arabia, which over the years has successfully gained the love and loyalty of its audience.

So, what makes this concept store unique?

Homegrown Market brings together multiple brands under one roof from a wide range of 20+ categories including fashion, beauty and edibles, among others. With a keen eye for unique offerings, under Abukhadra’s supervision, Homegrown Market curates and sells brands from the Middle East enriching the culture of the region and making it accessible to a discerning audience. Additionally, it offers a wide range of products for both affordable and extravagant luxury keeping in mind sustainable values.

Homegrown Market is a one stop location for anyone looking to shop local, traditional and cultural luxury. Importantly, it is a destination that promises quality and heritage showcasing an ambition to grow while supporting other local businesses.

Over the past decade, Homegrown Market has built a strong presence within the Kingdom, not just in Jeddah where its stores are based. The brand encourages international shipping for orders placed on its website to cater to a wider demographics. Looking ahead, the brand is gearing up for a few new launches in the new year to mark its 10th anniversary.

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