Museum of the Future unveils an immersive retail space


February 6, 2023 | By RetailME Bureau

Museum of the Future unveils an immersive retail space

The Museum of the Future has expanded its retail experience by opening a physical store offering limited-edition and exclusive items including replicas from some of its most popular exhibits. Offering a glimpse into the future of retail the store offers uniquely crafted products inspired by the museum’s exhibits and architecture. Many of the items are inspired, designed and made by local designers as well as international artists.

The range includes a miniature version of ‘The Centre’, a creative piece of artwork inspired by the Al Waha exhibit. Just like the actual experience, this limited-edition installation is a homage to the idea of future wellness and reconnecting to one’s senses. The shop also features an exclusive brass replica of the ‘Monument to the Pioneers’, a gallery art piece in the form of the solar system and inspired by the OSS Hope exhibit. All collections found in the shop provide pieces that embody the visitors’ experience, allowing them to take home their own piece of Dubai’s Museum of the Future.

Equipped with a bespoke AI-powered audio system the shop also creates an ever-changing, ever-evolving sonic atmosphere in which visitors can browse its beautiful collections and miniature masterpieces.

“We are pleased to open the Museum of the Future’s new flagship store as part of our uncompromising commitment to offer immersive new experiences to complement our extensive collection of exhibitions, talks and events. Stocking a wide range of exclusive, limited-edition products and memorabilia including unique items from local designers, it offers everyone the chance to take home a piece of the future,” said Majed Al Mansoori, Deputy Executive Director of the Museum of the Future.

Around half of the products available are entirely bespoke to the museum, including those inspired by the cursive Arabic script, or Thuluth, that decorates the façade. These special collections celebrate both Arabic calligraphy and the 3D-printing technology used in the museum’s construction.

In addition, there is a range of beautiful yet functional products, such as keychains, magnets, tote bags, coin purses, pouches, scarfs, books and coffee sets. Visitors can also purchase clothes made from recycled materials, educational games inspired by the future and limited-edition creations by local Emirati designers.

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