Abu Dhabi’s first indoor snow park is now open


June 8, 2023 | By RetailME Bureau

Abu Dhabi’s first indoor snow park is now open

Majid Al Futtaim Entertainment opened its newest destination Snow Abu Dhabi, the capital’s first indoor snow park.

“Abu Dhabi is fast becoming a global destination for family entertainment and leisure, and we are excited to introduce a new experience unlike anything else the capital has to offer,” said Ignace Lahoud, Chief Executive Officer, Majid Al Futtaim Entertainment.

In 2005 Majid Al Futtaim pioneered a one-of-a-kind, sub-zero leisure offering with the launch of Ski Dubai in its flagship Mall of the Emirates. In 2017 Ski Egypt opened in the Mall of Egypt marking the first-of-its kind attraction in the African continent. In December 2022 Snow Oman launched in Mall of Oman. The opening of Snow Abu Dhabi marks the fourth entertainment experience within its Global Snow portfolio, the indoor snow and ski entertainment arm of Majid Al Futtaim Entertainment.

Located in the heart of Reem Mall, Snow Abu Dhabi is spread across 9,732 sqm (104,754 sqft) Storytelling is integrated into the design with an ‘Enchanted Forest’ theme, which resembles a playful frost-covered world. The destination features more than 20 rides and attractions such as the Crystal Carousel, Polar Express Train, Flight of the Snowy Owl, Snowflake Garden and Enchanted Tree, so guests can look forward to a whole host of snowy adventures such as sledding, carousels, zorbing and zip-lining throughout the year. Complementing the experience, Snow Abu Dhabi has three F&B outlets where guests can enjoy a wide variety of delicious snacks and dishes surrounded by snow.

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