Philipp Plein boutique opens at The Dubai Mall

RetailME Bureau

German fashion brand Philipp Plein recently opened the doors of its boutique at The Dubai Mall in presence of the designer himself. The grand opening was attended by Dubai’s fashion icons, trendsetters and loyal clientele.

The store offers the full range of menswear, womenswear, kidswear and accessories collections. Covering 2,045 sqft and conceived by Philipp Plein together with the architectural firm CLS, the design showcases an innovative concept.

Concrete and back printed glass with marble pattern are the main elements. White marble designates the women’s collection and black marble for menswear. The areas are separated by two mirrored fitting rooms featuring the iconic hexagonal shapes, recurring also on the ceiling design and some elements of the furniture. Sparkling teddy bears decorate the windows of the junior area embellished with white boiserie.