Al Tayer Insignia partners with UNHCR

December 6, 2018 | By RetailME Bureau

Middle East retailer Al Tayer Insignia has partnered with UNHCR (United Nations High Commissioner for Refugees) for the “Share the Joy of Warmth” winter campaign, which aims to provide awareness and support refugee children during the festive season. From December 4 to February 4, Al Tayer’s retail and online stores in Dubai are providing the community a chance to help support refugee children.

During winter, refugees struggle to buy the essentials they need to keep their children healthy and warm. They are living in makeshift shelters and in unfinished or derelict buildings with little to protect them from the bitterly cold winds. UNHCR provides winter assistance to refugee families and children in the region to help them survive the freezing winter months. The assistance includes essentials such as a heating stoves, thermal blankets, sleeping mats and cash for fuel.

The winter campaign is the first to kick-off the Al Tayer Insignia and UNHCR year-long partnership to provide much-needed assistance to vulnerable refugee children in the Middle East region and beyond. Al Tayer Insignia has committed to running a series of campaigns giving the community the opportunity to advocate for the cause, contribute financially and be the #HopeForAGeneration.

The aim is to raise awareness and help fund the project through donations as a result of public awareness initiatives, as well as assisting the UNHCR further in their efforts to meet the urgent survival needs of refugees and internally displaced people (IDPs) in the MENA region, amid a global refugee crisis.

“We are very pleased to partner with the UNHCR on this initiative and engage the wider community in Dubai to support this cause. With the new year approaching, it is in these times where we should reflect and appreciate how fortunate we are and extend a helping hand to those in need. We hope that with the help of the community we can make a positive impact on the lives of the refugees together,” says Khalid Al Tayer, CEO of Al Tayer Insignia.

Commenting further on the importance of providing winter support, Houssam Chahine, head of private sector partners at UNHCR MENA, adds, “There are nearly 25.4 million refugees, over half of whom are under the age of 18. Vulnerable refugee children and their families face harsh, cold winters where temperatures can drop as low as –4°C. Together with the Al Tayer team, we will work hard to ensure that children and families are better prepared for the cold temperatures, by providing winter assistance that goes to the distribution of items to help them cope with the weather conditions.”



Previous Article Next Article


Union Coop, a consumer cooperative in the UAE, revealed that 78% of 

Continue Reading

August 24, 2021 | By Jibran Chouguley

Union Coop has opened its 23rd branch within the UAE in Jumeirah 

Continue Reading

August 2, 2021 | By Jibran Chouguley

Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and 

Continue Reading

July 8, 2021 | By Jibran Chouguley

UAE-based Al Maya Group announced that it will be boosting import of 

Continue Reading

June 24, 2021 | By RetailME Bureau

UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu 

Continue Reading

June 2, 2021 | By RetailME Bureau

UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand 

Continue Reading

March 31, 2021 | By RetailME Bureau

Locally owned supermarket Spinneys celebrates 60 years of doing business in the 

Continue Reading

March 9, 2021 | By RetailME Bureau
Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau

The Organic Farmers’ Market is back in Bay Avenue for its 12th 

Continue Reading

February 17, 2021 | By RetailME Bureau

UAE-based  Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah, 

Continue Reading

February 15, 2021 | By RetailME Bureau
Jones the grocer

Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones 

Continue Reading

February 1, 2021 | By RetailME Bureau

UAE-based Al Maya Supermarkets is hosting a two-week food festival at select 

Continue Reading

January 17, 2021 | By Lawrence Pinto

Download Images RetailME Magazine