Italian mono-brand cosmetic chain Bottega Verde has joined Dubai-based Apparel Group’s portfolio of brands as part of its regional expansion strategy. Apparel Group will represent Bottega Verde across the Middle East.
Bottega Verde, known for its production and sale of cosmetics made from natural ingredients, was established in 1972 in the Tuscany region of Italy. In 1992, the Lavino family took over the business. The new owners were a prime example of Italian entrepreneurial skill, combining their innate aptitude for innovation and high level of expertise to make the brand the success it is today.
“Today we are the number one Italian mono-brand cosmetic chain that produces and retails cosmetics made from active natural ingredients. We are proud of having over six million customers, a figure that continues to grow,” says Benedetto Lavino, CEO, Bottega Verde.
Bottega Verde’s ambitious expansion strategy is in full swing. In addition to the home market, the brand is currently distributed in more than 25 countries in four continents and its objective is to be the top Italian cosmetics brand worldwide.
“We are very happy that we found the right partner Apparel Group to represent us. Together, we have drawn up an ambitious plan and we hope to open 20 stores this year in the region,” reveals Lavino.
Words by Farimah Moeini, Snapchat Head of Industry – Retail and Travel TheJuly 5, 2021 | By RetailME Bureau
Snapchat has been betting big on Augmented Reality’s (AR) retail future consideringJune 22, 2021 | By Jibran Chouguley
Union Coop, a consumer cooperative in the UAE, revealed that 78% of
Union Coop has opened its 23rd branch within the UAE in Jumeirah
Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and
UAE-based Al Maya Group announced that it will be boosting import of
UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
GMG, a family-owned holding company, has confirmed its plans to expand its
UAE-based Moroccan beauty brand izil’s constant transformation and evolution to meet the
Laundry brand, Ariel Middle East is bringing their second pop up Pod
Mamaearth, Asia’s first MADE SAFE-certified brand, which offers 100 per cent toxin-free
UAE-based retailer Apparel Group has donated 6,000 pairs of Skechers shoes to
San Francisco-based make-up brand and part of LVMH, Benefit Cosmetics and Tiny
Home-grown beauty Huda Beauty appoints Nathalie Kristo as global CEO. Huda Kattan
UAE-based retail conglomerate Al -Futtaim signs franchise agreement with A.S. Watson Group,
“Brands reliant only on mall traffic might suffer,” emphasises Mouna Abbassy, founder
Luxury beauty brand Faces was prepared for the storm, which came in
Kuwait-based digital fitness start-up, HOT Technologies has successfully closed a $1.1 million