In line with its vision to create “One Store, One Experience,” Zebra Technologies is introducing new products and solutions to help retailers in the Middle East optimise profitability and increase employee productivity, while improving the omnichannel shopping experience.
According to the company, internet, online shopping and mobile communications have turned traditional retail customers into connected customers who seek consistency and want to deal with ‘one store’ and have ‘one experience’. To keep shoppers satisfied and earn their loyalty, retailers need to provide consistent messaging, customer service, pricing and availability across every customer touch point – in-store, online and mobile.
Zebra also shares some insightful findings from the eighth (2015) annual installment of its Global Shopper Study that found shoppers to be very interested in Wi-Fi and location-based, in-store services such as mobile coupons (51%), shopping maps (45%) and associate assistance (41%).
These findings support Zebra’s One Store, One Experience campaign – focusing on brand experience, delivery and fulfillment, loyalty, big data and store mobility to transform the connected customer experience. With higher customer expectations, retailers acknowledge that the role of technology has never been greater. The study identified that more than one-third of shoppers (34%) believe they are better connected to real-time information than in-store associates. Meanwhile, 64% of shoppers would be willing to purchase more merchandise if they received better customer service and over one-half (52%) value retailers who use technology to make the shopping experience more efficient.
Expanding on the theme One Store, One Experience, Zebra is introducing new solutions to help retailers create this environment across digital and physical shopping spaces. The company is introducing two new desktop printers offering fixed, Wi-Fi and Bluetooth connectivity to help employees update product pricing, shelf labels and coupons in alignment with the store’s merchandising and pricing strategies. In addition, the recently announced, lightweight, ergonomic TC8000 enterprise mobile computer can help increase the productivity of warehouse workers by an average of 14% based on workflow.
Words by Farimah Moeini, Snapchat Head of Industry – Retail and Travel TheJuly 5, 2021 | By RetailME Bureau
Snapchat has been betting big on Augmented Reality’s (AR) retail future consideringJune 22, 2021 | By Jibran Chouguley
Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and
UAE-based Al Maya Group announced that it will be boosting import of
UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Dragon Mart, the world’s largest Chinese trading hub outside mainland China, has
Alshaya Group this week celebrated the ‘go live’ of its 100th online
UAE-based GMG is embarking on a wide-ranging digital transformation project that will enhance its
Jumbo, the second largest supermarket chain in the Netherlands, is part of the
Remember the teleshopping channels on cable TV or the long home shop
Words by Joanne Joliet, Head of Worldwide Fashion & Apparel at Amazon
Amazon.ae recently announced the launch of Amazon Warehouse for customers in the
UAE-based BFL (Brands for Less) Group recorded a 56 per cent growth
The bricks versus clicks debate has been made redundant today with traditional
HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister
How much technology is too much technology? Tech has inevitably become as
PrettyLittleThing has launched its first Arabic language e-commerce website that serves as