PrettyLittleThing has launched its first Arabic language e-commerce website that serves as an inclusive and easy-to-use platform for all Arabic speakers – ar.prettylittlething.sa
Tapping into the region wide trend for both cutting-edge and modest fashion, PrettyLittleThing is ready to set trends with their newly unveiled, interactive KSA e-commerce platform, bringing stylish fits that signal an identity and ingenuity to fashionistas across the nation.
“We are so excited to further propel our presence into the global scene and continue to acknowledge and empower the women of the GCC, by inspiring them to narrate their own stories in PrettyLittleThing,” said Umar Kamani, Owner and CEO at PrettyLittleThing.
With a fair showcasing an array of timeless staples, PrettyLittleThing packs much into its offer with styles featuring thousands of beauty, fashion and lifestyle essentials available for delivery every day. Ramping up user experience in a safe and congenial environment continues to be the brand’s top priority, with 24/7 customer service shoppers can get their hands on their PLT wardrobe staples completely contact free.
From influential fashion and entertainment figures like Teyana Taylor, Ashley Graham, Kourtney Kardashian, Hailey Bieber and many more, the brand has attracted creators and fashion pioneers, that embraces diversity, inclusivity and body positivity.
Words by Katie Streten Experiential Strategy Director, VMLY&R COMMERCE Throughout the last year,June 13, 2021 | By Shruthi Nair
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