LVMH to reduce water consumption by 30%

French luxury retail group LVMH has announced its plans to reduce water consumption by 30% by the turn of the decade. With water being an essential component of the Group’s activities, controlling water consumption is an integral part of LVMH’s environmental policy.

For instance, in its fashion and leather goods segment Loro Piana has reduced water consumption by 25% between 2019 and 2022, due to the deployment of wastewater recycling equipment in its main factory.

In December 2022, LVMH was recognised for its leadership in transparency and performance on climate, forest and water protection by the CDP (Carbon Disclosure Project), a leading global not-for-profit environmental organisation, with the award of a triple A for the first time.

Given the urgency of the water situation in France, as well as in many regions around the world, LVMH is reinforcing its ambition and adding a new commitment to its LIFE 360 global environmental strategy by reducing the Group’s overall water consumption footprint by 30% by 2030.

To achieve its goals, LVMH will undertake continuous improvement in the measurement of water consumption footprint throughout the Group’s value chain. It will use efficient technologies for reusing treated wastewater and recovering rainwater on its production sites and in its value chain. Through the continuation of the Group’s regenerative agriculture programme initiated in 2021, which aims to improve soil quality and thus its capacity to capture and retain water. LVMH will also continue raising customer awareness through environmental labelling of its products.