Global pizza chain Domino’s Pizza has recorded sales growth of over 17.8% at its stores in the US, during the first eight weeks of the second quarter of 2020 (from March 23-May 17, 2020). Meanwhile, its international stores recorded sales growth of 6.2%, excluding foreign currency impact, during the same period.
“Our US sales results accelerated materially over weeks five through eight of the second quarter when compared to weeks one through four. We are seeing a tailwind as consumer behaviour across the restaurant industry has shifted towards delivery and carryout, though we are not sure whether this trend will continue for the remainder of the second quarter or how long this tailwind may last,” said Ritch Allison, CEO, Domino’s Pizza through a company statement.
“I am proud of the way the Domino’s system has responded rapidly to the COVID-19 environment, innovating across all aspects of our operations and our digital platforms to provide a contactless delivery and carryout experience, which is just one aspect of the unwavering commitment that we and our franchisees have to the safety of our customers and team members. We will continue to focus on providing our franchisees and stores with tools to remain operationally and financially healthy, and to provide a trusted, safe and affordable option for customers at a time when they need it most,” he added.
“Our international sales results continue to be choppy – and maybe for the foreseeable future. In some markets, sales results are matching or exceeding those that we see in the US. In others, where our master franchisees are still experiencing significant operating limitations or temporary store closures, those sales are down materially versus last year. At our peak, we had approximately 2,400 temporary store closures. I am very encouraged to report that our master franchisees continue to reopen stores daily, as they take a safe but proactive approach to getting back to doing what they do best – servicing their customers. We expect that temporary closures, partial-week openings, abbreviated store hours and limited service methods will continue to pressure international same-store and retail sales in the near-term,” Allison concluded.
Words by Farimah Moeini, Snapchat Head of Industry – Retail and Travel TheJuly 5, 2021 | By RetailME Bureau
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