The 19th edition of Dubai Summer Surprises (DSS) kicks off today. Organised by Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), DSS is taking place under ‘Own The Summer’ theme across the next 43 days – from July 9 to August 20.
The annual citywide fiesta designed for residents and tourists is set to transform the city into a cool and fun summer oasis with an exciting entertainment calendar in addition to attractive dining and shopping promotions including one by DFRE and the Dubai Shopping Malls Group (DSMG), offering shoppers the opportunity to win 12 Infiniti cars as well as surprises offered by participating malls.
“With the start of Dubai’s annual summer extravaganza, residents and visitors get the chance to enjoy rewarding experiences that are unique and unmatched,” says DFRE CEO Laila Mohammed Suhail. “From now on for the next 43 days, families and visitors to Dubai can ‘Own the Summer’ and enjoy one of the best shopping seasons in the region, with amazing deals and promotions that will create many memorable moments during their summer stays.”
“DSS 2016 reflects our understanding of the diverse tastes and interests of the millions of visitors who have made the festival the most successful of its kind for almost two decades. The consistency and longevity of DSS is a true testament to the strong spirit of collaboration that exists between the government and private sectors in Dubai to ensure that the emirate remains a main destination across the year. This is once again evident in 2016, as we have created with many of our partners in the private sector an array of exciting and creative promotions this DSS with one main aim; to reward our shoppers with amazing prizes,” she adds.
DFRE’s strategic partners for 2016 include Abu Dhabi Islamic Bank, Emirates, AW Rostamani Group, Al-Futtaim Group, The Dubai Mall, Majid Al Futtaim Properties, Mercato, Paris Gallery, ENOC, Ibn Battuta Mall, Dubai Duty Free, Meraas and Etisalat.
According to a report by the United Nations, the fashion industry accountsFebruary 18, 2021 | By Shruthi Nair
The jewellery making industry has been under tremendous scrutiny over the yearsFebruary 11, 2021 | By Shruthi Nair
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created
UAE-based Al Islami Foods, one of the largest frozen food companies in
Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free
World’s largest fully integrated online brand in fresh fish and meat e-commerce
Homegrown, organic and plant milk company, Koita has announced its expansion into
The UAE is known to be a global hub for a range
Legal and social barriers that exist for women’s access to jobs is
UAE-based Emaar Malls have announced the resignation of its CEO, Rajiv Suri
Every human being on this planet is a customer. There isn’t a
The unprecedented challenges of 2020 made way for the untapped opportunities that
The UAE cabinet announced this week that the 100% foreign ownership law,
The non-oil trade between Saudi Arabia and Bahrain increased 43% to $688.4
MRF 2020 which will take place at the Conrad Dubai Hotel on November 25, 2020, will
Dubai Shopping Festival (DSF) returns for its 26th edition from December 17
The Sultanate of Oman is planning to introduce a 5% value-added tax (VAT)
The UK Government will pay two thirds of the wages of staff
UAE-based supermarket chain Spinneys sees “dramatic changes” in shopping patterns since the