Sacoor Brothers re-opens flagship store at The Dubai Mall

September 16, 2018 | By RetailME Bureau

Portuguese fashion brand Sacoor Brothers re-opened its flagship store located on the ground floor of The Dubai Mall with a fresh new concept and larger than life elements. A beautiful blend of novelty and modernity, yet elegant and refreshing.

Among the new features are a Portuguese Art Gallery, bringing Portuguese art to the forefront. The store features seven handmade pieces by renowned Portuguese artists. Live Window Tailors add to the much-appreciated notion of personalisation. Shoppers can watch expert tailors altering in real-time inside the store windows.

Digital screens and touchscreen social media walls are designed on the lines of innovation, while dynamic LED screens are found throughout the store. Two interactive touchscreen social media walls display any posts tagged with #SacoorBrothers, offering an engaging experience.

There is a Frutaria Bar promoting a healthy lifestyle. Sacoor Brothers brings an in-store juice bar Frutaria, serving four types of fresh juices daily for a variety of complimentary refreshments. The new Sacoor Brothers store is perfectly designed for the millennial and beyond, becoming an integral part of their lifestyle at the present and in future.

To celebrate this special occasion, a grand opening red carpet event was hosted in store and graced by key media, influencers, business partners, the Portuguese ambassador of the UAE, other dignitaries, CEO Sacoor Brothers Middle East and the Sacoor Brothers themselves.

The event reinforced the brand’s Portuguese culture with live Portuguese entertainment, a selection of Portuguese delicacies and artist painting traditional Portuguese designs on tiles for guests to personalise and take home.

“The store was designed with a younger, fresher appeal complete with digital visuals and exciting personalised services to transport you into a realm of luxury where everything you see and experience is unique and speaks to each customer. We are excited that we were able to launch the first store adopting this concept in the Middle East at The Dubai Mall, and look forward to opening more stores with the same look and feel across the region and beyond. We view ourselves not just as a fashion label, we want shoppers to be immersed into our culture and understand our integrity and the legacy we carry,” says Antonio Carrico, CEO Middle East for Sacoor Brothers.



Previous Article Next Article


Union Coop, a consumer cooperative in the UAE, revealed that 78% of 

Continue Reading

August 24, 2021 | By Jibran Chouguley

Union Coop has opened its 23rd branch within the UAE in Jumeirah 

Continue Reading

August 2, 2021 | By Jibran Chouguley

Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and 

Continue Reading

July 8, 2021 | By Jibran Chouguley

UAE-based Al Maya Group announced that it will be boosting import of 

Continue Reading

June 24, 2021 | By RetailME Bureau

UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu 

Continue Reading

June 2, 2021 | By RetailME Bureau

UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand 

Continue Reading

March 31, 2021 | By RetailME Bureau

Locally owned supermarket Spinneys celebrates 60 years of doing business in the 

Continue Reading

March 9, 2021 | By RetailME Bureau
Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau

The Organic Farmers’ Market is back in Bay Avenue for its 12th 

Continue Reading

February 17, 2021 | By RetailME Bureau

UAE-based  Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah, 

Continue Reading

February 15, 2021 | By RetailME Bureau
Jones the grocer

Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones 

Continue Reading

February 1, 2021 | By RetailME Bureau

UAE-based Al Maya Supermarkets is hosting a two-week food festival at select 

Continue Reading

January 17, 2021 | By Lawrence Pinto

Download Images RetailME Magazine