ECity continues to expand


January 14, 2019 | By RetailME Bureau

UAE-based electronics retailer, ECity – which is part of Albatha Group – has rolled out its ambitious multi-million-dollar expansion plan with the launch of one of Abu Dhabi’s largest electronics and gadgets stores, spanning approximately 21,530 sqft.

ECity has also announced plans to launch four more stores by early 2019 with two in Dubai, in addition to the recently opened location in City Centre Deira, as part of its AED67 million expansion bid, which also includes a significant investment in their soon to be launched e-commerce venture.

ECity has earmarked the UAE as its launch pad for its regional growth in the GCC as it makes its much-anticipated debut in Abu Dhabi’s Marina Mall, Sahara Mall, Al Zahiya shopping centre and other projects soon to be revealed.

“We are proud to announce that our strategic expansion drive in the GCC market has officially begun. As unveiled earlier in the year, ECity’s expansion bid is firmly anchored on reinforcing the brand’s presence in the UAE and GCC as a whole. The region’s ballooning demand for electronic goods is our main driver. The additional stores are not only our way of meeting this demand but to also expose the region to emerging trends and that at favourable price points,” says Jaouad Dakir, CEO, ECity.

Apart from the UAE market, ECity is also eyeing Saudi Arabia and Oman markets as its next growth frontier.

ECity is also optimistic of recording a 20-25% percent growth in this year’s sales and recruit an additional 120 staff over six months. “Our ability to listen and decipher what our consumers need has always enabled us to change the retail experience for them and deliver exactly what they need, whenever they need it,” adds Dakir.

Comments

comments

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Lulu Group partners with Amazon expanding grocery offerings to online customers in the UAE

Abu Dhabi based grocery retail chain Lulu Group has partnered with Amazon 

Continue Reading

November 24, 2022 | By RetailME Bureau
Food Tech Valley partners with Tradeling to boost UAE’s food ecosystem

UAE-government-led initiative Food Tech Valley – announced in 2021 by His Highness 

Continue Reading

November 17, 2022 | By RetailME Bureau
Lulu Hypermarket to open in The Dubai Mall in 2023

Abu Dhabi-based supermarket chain Lulu Hypermarket is all set to open in 

Continue Reading

November 10, 2022 | By Rupkatha B
Beyond Meat’s Q3 2022 results “disappointing”

Plant-based meat brand Beyond Meat’s financial results for the third quarter of 

Continue Reading

November 10, 2022 | By RetailME Bureau
Barakat unveils new biodegradable packaging

UAE’s fresh produce brand Barakat has launched bio-degradable packaging across its entire 

Continue Reading

October 27, 2022 | By RetailME Bureau
Pure Harvest CEO Sky Kurtz

UAE-based agritech start-up Pure Harvest Smart Farms has signed a Memorandum of 

Continue Reading

October 27, 2022 | By RetailME Bureau
Carrefour signed up as anchor tenant for Midtown Project

Carrefour, owned and operated by Majid Al Futtaim – Retail in the 

Continue Reading

October 27, 2022 | By RetailME Bureau
Grandiose Supermarket announces country-wide expansion plans

Grandiose Supermarket, part of Ghassan Aboud Group, has announced expansion plan in 

Continue Reading

October 26, 2022 | By Rupkatha B
100 years of Valrhona

The Valrhona journey began 100 years ago with a cocoa bean. Since 

Continue Reading

October 24, 2022 | By Justina Eitzinger
On-demand grocery delivery in 15 mins

Deliveroo UAE has announced the expansion of its rapid grocery delivery service 

Continue Reading

October 24, 2022 | By RetailME Bureau
Mariam bint Mohammed Almheiri, Minister of Climate Change and Environment

The Ministry of Climate Change and Environment (MOCCAE) revealed that the UAE 

Continue Reading

October 17, 2022 | By RetailME Bureau

Abu Dhabi-based leading supermarket chain Lulu Group has appointed investment bankers Moelis 

Continue Reading

October 13, 2022 | By RetailME Bureau




f
Download Images RetailME Magazine