Freedom Pizza is testing electric motorbikes for its delivery services in collaboration with clean energy start-up, Solva Technologies.
Freedom Pizza currently has 140 delivery drivers on the road and expects to have 200 by the end of the year. The testing of e-bikes that is currently taking place in the UAE, is being conducted to provide data to Solva Technologies to help create a universal solution to clean delivery. The ultimate goal is to ensure that all of Freedom’s vehicles are powered by electricity, which will be replicated with e-bicycles and electric cars, as the company expands internationally.
This initiative showcases Freedom’s dedication in becoming a more environmentally conscious business. Earlier this year, the brand launched its #StopSucking campaign, announcing it would stop providing plastic straws and cutlery, and instead provide biodegradable cutlery to consumer.
“Freedom Pizza believes that electric vehicles are the future of delivery, being environmentally friendly and an efficient form of transport. Our effort to move towards being a sustainable and environmentally friendly UAE company is very much in line with ‘Expo 2020’ and ‘Energy Strategy 2050’ policy set in place by the UAE government. We believe that the nexus of reliable and effective e-vehicle technology is here. The use of electric bicycles, motorbikes and cars will be core to our expansion plans into the UK and European markets, particularly in urban environments where they are well suited,” says founder and CEO, Ian Ohan.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ 
Why cinemas, wellness sanctuaries and cultural districts are becoming emotional infrastructure for
For decades, Haldiram’s built deep recall across the UAE through its packaged
In hospitality, brands are often discussed as concepts. But the strongest ones
From bullion to boutiques, investment to immersion, Dubai Gold District marks a
At Souk Madinat Jumeirah, with the Burj Al Arab rising quietly in
Keto Kartel has entered the UAE’s premium wellness food space at a
With at least seven stores now operating across the country—mainly in Dubai,
The UAE Restaurant Group (UAERG), the official representative body of the country’s
As one of the world’s largest pizza chains, Little Caesars is making
Experiential dining has transformed the restaurant industry inculcating multi-sensory gastronomy to Instagram-worthy
From predictive inventory to robot deliveries, technology is reshaping the hospitality industry
Previous Article
