The Emirates Group employees from diverse cultures and nations came together to support the ‘Well of Hope’ Competition, pumping more than 12,300 litres of water through a mobile virtual interactive pumping device.
The ‘Well of Hope’ humanitarian competition was launched at the start of May by Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai. This innovative campaign aims to showcase the importance of small contributions and highlight the significant global water shortage. Throughout the month, the ‘Well of Hope’ has been hosted at various UAE entities arriving today at the Emirates Group’s Dubai Headquarters.
“We are honoured to participate in this humanitarian initiative which promotes the values of empathy, solidarity and giving. The goal is not to win the race, but to come together to support this worthy cause. It reminds us all that water is precious and small gestures to serve humanity can make a big difference,” said HH Sheikh Ahmed bin Saeed Al Maktoum, chairman and chief executive, Emirates Airline & Group.
The Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRI) will donate the total amount of water pumped to people living in remote areas with no access to clean water. Official figures states that more than 844 million people around the world do not have access to clean water, which represents 1 out of 10 people on the planet.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ 
Why cinemas, wellness sanctuaries and cultural districts are becoming emotional infrastructure for
From bullion to boutiques, investment to immersion, Dubai Gold District marks a
NRF Vice President of Education Strategy Susan Reda forecasts 2025’s retail trends
The Dubai Duty Free (DDF) has recorded sales of $1.94 billion up
In what comes as a significant announcement, Middle East based eyewear majors
Emirati Gen Z women are seeking collaborative, culturally diverse and creatively enriching
GMG’s Everyday Goods – Retail division celebrates expansion milestone hitting 60 stores
Among several others, three key factors have fuelled the growth of homegrown
Empowering women, transforming communities: The rise of female-led businesses in Times Square Center
In its central Dubai location, Times Square Center stands not just as
Previous Article
