DED evaluates retailers’ consumer friendliness

September 12, 2013 | By RetailME Bureau

The Department of Economic Development (DED) in Dubai has released the latest quarterly analysis (April-June 2013) of how retailers are competing in consumer satisfaction and pricing.

The DED ‘Consumer-Friendly Rating Outcome’ covering the automobile dealership, hypermarkets, electronics, coffee shops, home furnishing and commercial sectors show that the leading players in these sectors are now competing among themselves to win over customers and offer significant value addition in terms of prices as well as service quality.

The rating was done on the basis of consumer feedback of their experience with retailers in Dubai and after considering consumer complaints received by DED as well as the retailer’s commitment to fair pricing. Consumer feedback accounts for 60%, complaints resolution for 20% and price analysis for the remaining 20% in an aggregate score of 100 in the rating.

The top aggregate scores in the abovementioned sectors are as follows: automobiles, 70.77; hypermarkets, 70.62 commercial category (which included apparels, shoes and perfumes), 73.63; home furnishing, 72.01; electronics, 73.15; and coffee shops, 72.61.

The score combines the results from both DED monitoring techniques and data collected from an online consumer survey. The April-June 2013 results are based on the responses of 1,139 people from all nationalities living in Dubai. The survey is done through e-mailed questionnaires to allow consumers to express their opinions freely.

The quarterly ratings will eventually be collated into the annual consumer-friendliness index, the second of which will be announced in December 2013.

“Recent initiatives from the Department of Economic Development have brought about a palpable change in terms service quality, transparency and accountability in Dubai’s retail sector. Initiatives like the consumer-friendliness Index provides a reliable benchmark for consumers to ensure that their rights are protected and for businesses to work towards raising the bar on their competitiveness and customer loyalty,” says Omar Bushahab, CEO, Commercial Compliance and Consumer Protection Division (CCCP), DED.

DED started classifying major retail outlets on the basis of consumer-friendliness last year to promote service excellence, competitiveness and cordial relations between consumers and retailers while also building awareness on consumer rights and protecting them in line with DED’s strategic objective to encourage best practices in the retail sector.

Previous Article Next Article



InFlavour to showcase diversity of KSA’s F&B sector

Global heavyweights from around the world are confirming their participation at InFlavour, 

Continue Reading

September 6, 2023 | By RetailME Bureau

Coffee Planet has unveiled a new brand identity to reinforce its position 

Continue Reading

August 7, 2023 | By Anurima Das
Food positive

The expansion of the organic food and grocery market in the UAE 

Continue Reading

July 26, 2023 | By Anurima Das
Union Coop reaffirms commitment to create an inclusive retail environment

Dubai-based consumer cooperative brand Union Coop has signed a memorandum of understanding 

Continue Reading

July 24, 2023 | By RetailME Bureau
GMG opens Monoprix in Nakheel Mall

UAE-based diversified business GMG’s Everyday Goods – Retail division has announced the 

Continue Reading

July 19, 2023 | By RetailME Bureau
What’s special about Dubai’s newly opened fruit & vegetable market?

Located in Al Aweer and spanning 66,000 square metres the recently opened 

Continue Reading

July 18, 2023 | By RetailME Bureau
Agthia Group launches $54-mn corporate venture capital fund

Abu Dhabi-based diversified F&B company Agthia Group has launched a $54 million 

Continue Reading

July 13, 2023 | By Rupkatha B
Carrefour UAE plans to recruit 2,500 Emiratis by 2026

Grocery retail major Carrefour, owned and operated by Majid Al Futtaim in 

Continue Reading

July 6, 2023 | By RetailME Bureau
GMG opens first monop store in Dubai

UAE-based diversified business GMG has opened the first monop convenience store at 

Continue Reading

June 20, 2023 | By RetailME Bureau
Carrefour strengthens Emiratisation commitment

Carrefour, which is owned and operated by Majid Al Futtaim Retail in 

Continue Reading

June 6, 2023 | By RetailME Bureau
Al Maya SMKTS diversifies product range

UAE-based supermarket chain Al Maya SMKTS, part of Al Maya Group, continues 

Continue Reading

June 6, 2023 | By RetailME Bureau

Download Images RetailME Magazine