Debut edition of the Great Online Sale all set to start in Dubai


April 13, 2023 | By RetailME Bureau

Debut edition of the Great Online Sale all set to start in Dubai

On April 14 the debut edition of the Great Online Sale will start in Dubai. As the name suggests the sale will run for three days ending on April 16.

Organised and presented by Dubai Festivals and Retail Establishment (DFRE) the Great Online sale is a brand-new initiative which is part of Dubai’s annual Retail Festival Calendar curated to support the e-commerce sector. The Ramadan edition of the sale will offer discounts of up to 95% from a wide range of the city’s e-commerce platforms and e-stores.

E-stores and e-commerce platforms participating in the Great Online Sale include 6th Street, noon, NAMSHI, Ounass and many more.

Commenting on Apparel Group’s participation in the Great Online Sale CEO Neeraj Teckchandani said, “The Great Online Sale – Ramadan in Dubai edition marks a monumental milestone for Apparel Group and Dubai’s e-commerce landscape. This strategic initiative showcases our commitment to enhancing the customer journey, both online and offline channels, to elevate consumers overall shopping experiences, leveraging on the Eid shopping season.”

The Apparel Group participating brands in the Great Online Sale include 6th Street, Tommy Hilfiger, Rituals, Steve Madden, R&B, Dune London, Crocs, His & Hers, Aldo and Beverly Hills Polo Club (BHPC), among others.

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