UK-based lingerie brand Boux Avenue has opened three new stores in the UAE, with the flagship outlet located at Mirdif City Centre in Dubai. The other two stores are at Dubai Festival City and Al Khalidiyah Mall in Abu Dhabi.
Making a marked entry into the UAE market under the tutelage of Al Ghurair Retail, Boux Avenue offers diverse range of quality innerwear provided at cost-effective rates alongside dedicated customer service and an impressive attention to detail.
“We are extremely pleased to announce the opening of three Boux Avenue stores in the UAE on the same day. The brand not only offers a wide variety across collections, but also ensures easy accessibility to all our customers through the three strategically located stores. We are looking forward to hear amazing stories from the women of UAE about their shopping experience across all our stores,” says Keith Flanagan, general manager of Al Ghurair Retail.