‘The Modern Store by Zebra’ to better engage associates, optimise inventory, elevate CX

Zebra Technologies Corporation has introduced The Modern Store by Zebra, its visionary framework designed to help retailers solve the most pressing challenges they face in operating their stores. The Modern Store by Zebra is built to empower retailers to better engage associates, optimise inventory and elevate the customer experience (CX).

The Modern Store by Zebra framework addresses physical retailers’ current pain points and meets each retailer where they are on their modernisation journey. This includes supporting the needs of shoppers who prefer easy returns (80%), get in and out of stores quickly (76%), order delivery to home (75%) and a growing affinity (90%) for self-service technologies such as self-checkout or cashless payment.

Designed to support retailers’ long-term success, the Modern Store by Zebra features modern mobile devices and complementary capabilities like advanced communication and collaboration, optimised workforce management and streamlined task management solutions. It ensures inventory is accurate across all channels, available and easy to locate in stores without undue burden on associates. The store also removes friction from critical inflection points to make shopping experiences easier and more enjoyable, from browsing to checkout and purchase. The ultimate aim is to help retailers close the gap between planning and execution for labour, inventory and customer experience plans, giving retailers the ability to drive success today with the agility to forecast and adapt for tomorrow.

“The Modern Store by Zebra will help drive more engaged associates and optimised inventory to enable retailers to improve productivity and deliver a better customer experience. We’re excited to collaborate with leading retailers, explore what modern means to them, and be the trusted solution provider that enables a new, bold way of thinking and working,” said Yogesh Kulkarni, Vice President, Strategy, Products and Solutions, Zebra Technologies.

Zebra’s solution, implementation and integration partners will support the Modern Store framework to help retailers select the ideal mix of hardware, software and services from Zebra and its retail-ready ecosystem to help them achieve their desired outcomes. For example, retailers can reduce product waste shrink rates by 27%, reduce employee turnover by 8%, and increase customer satisfaction scores.

According to Zebra’s Global Shopper Study, these outcomes align with surveyed retailers’ top priority to improve inventory management when investing in retail technology. Additionally, most retailers (84%) agree leveraging technology and mobile devices attracts and retains more store associates. Working with The Modern Store framework retailers can address their current business challenges while also preparing for the future.