Zebra Technologies Corporation has unveiled new products and solutions that help retailers optimise profitability and increase employee productivity, while improving the omnichannel shopping experience.
Elaborating on the launches Zebra explained how the internet, online shopping and mobile communications have turned traditional retail customers into connected customers who seek consistency and want to deal with ‘one store’ and have ‘one experience’. To keep shoppers satisfied and earn their loyalty, retailers need to provide consistent messaging, customer service, pricing and availability across every customer touchpoint – in-store, online and mobile.
“Zebra is committed to providing innovative mobile solutions that are designed to offer seamless, consistent customer interaction, creating differentiation and competitive advantage for retailers through a ‘One Store, One Experience’ environment,” says Pat Glennon, vice president, North America retail and Hospitality, Zebra Technologies.
The company’s new product line-up includes two new desktop printers that connect via Wi-Fi and Bluetooth to help employees update product pricing, shelf labels and coupons in alignment with the store’s merchandising and pricing strategies.
Some details on ZD410/ZD420 desktop printers
Designed for the smallest of work spaces, the ultra-compact ZD410 2-inch direct thermal printer can be placed conveniently wherever employees need to work and is ideal for printing high-quality labels, receipts and tags in applications including pharmacy prescription labels, shelf labeling, price markdowns and scale labels.
The ZD420 desktop thermal transfer printer comes with an easy-to-load ribbon cartridge that significantly reduces the time required to load a printer ribbon. The ZD420 – which will be available later this quarter – will also provide helpful information to the user including type of ribbon and the amount of ribbon remaining in the cartridge.
Both printers are Link-OS™-enabled making them easier for store workers to use and IT to manage. And the Virtual Devices application enables the simple replacement of non-Zebra printers.
Zebra OneCare services are available in three service levels to help maximise the availability and productivity of Zebra printers.
In addition, Zebra’s new Price Management Execution solution – an integrated retail enterprise asset intelligence solution with predictive analytics from Revionics – synchronises in-store and online pricing allowing retailers to execute the right price at the right time – providing seamless and competitive prices to in-store shoppers, thereby increasing in-store productivity and profitability.
Keys facts about Price Management Execution solution
With Zebra’s Price Management Execution solution, companies can quickly adapt pricing strategies and capture 18-to-35% of profit opportunities that would otherwise be lost due to labour or execution constraints.
Price Management Execution uses proven pricing analytics models to increase sales and profit margins.
The solution provides greater transparency between online and in-store pricing and allows retailers to audit and control when price changes happen, ensuring the price on the shelf is compliant with what is charged at check-out.
It provides a platform on which other mobile solutions can be built, such as Electronic Shelf Label (ESL) control, customer engagement, in-store pick-up and other omnichannel applications that will not require companies to rip-and-replace existing infrastructure.
“With the introduction of the new ZD410/ZD420 printers and Price Management Execution solution, Zebra is helping retailers improve associate productivity, while delivering the right prices on the right items at the right times, capturing customer interest at key decision-making moments while protecting stores’ profitability,” adds Glennon.
Further the recently announced lightweight, ergonomic TC8000 enterprise mobile computer can help increase the productivity of warehouse workers by an average of 14% based on workflow.
A report from Bain & Company has revealed that the emergence of some positive shopping trendsMay 9, 2021 | By RetailME Bureau
UAE-based RAW recently announced that it would be extending its GCC operations,May 4, 2021 | By Bilal Syed
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created
UAE-based Al Islami Foods, one of the largest frozen food companies in
Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free
World’s largest fully integrated online brand in fresh fish and meat e-commerce
HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister
How much technology is too much technology? Tech has inevitably become as
PrettyLittleThing has launched its first Arabic language e-commerce website that serves as
The various e-commerce and virtual retail stores that cater to different product
UAE-based Namshi has signed a strategic partnership agreement with JD.com, China’s largest online
Abu Dhabi-based Miral has announced that Yas Island is on track to
UAE-based Mumzworld, an e-commerce shopping destination for mothers in the MENA region
Contemporary men’s lifestyle brand EDGAR has launched The EDGAR Store – an
Luxury e-tailer NET-A-PORTER is launching a localized platform for its Middle Eastern
UAE-based Majid Al Futtaim has collaborated with eGrocery innovator Takeoff Technologies to
Saudi Arabia-based franchise operator Fawaz Abdulaziz Alhokair Co (Alhokair), and Arabian Centres