Starbucks marks a new sustainability milestone in MENA


December 21, 2020 | By RetailME Bureau

Starbucks announced the launch of the straw-less lid across all its markets in the MENA region. Through this campaign, Starbucks is demonstrating its support for the phasing out plastic straws worldwide.

The newly launched straw-less lid is recyclable and is the new standard for iced beverages in Starbucks stores across MENA. Starbucks has developed and trialed several prototypes of the lightweight recyclable straw-less lids in select markets around the world before arriving at this milestone and rolling it out in the region. It will continue to shift away from single-use packaging and plastics as part of its resource positive commitment announced earlier this year.

“the launch of the straw-less lid across MENA is an important step for us towards being a more environmentally conscious company. The introduction and rollout of the straw-les lid in MENA reduces the need for “, Regional Communications and CSR Manager for Starbucks Coffee MENAa straw altogether. By doing so, our objective is to reduce the consumption of straws usage from iced drinks

“We believe in giving back to communities we operate in, and through the straw-less lid campaign in MENA we aim to work with our customers and partners to showcase the value of collaboration and take care of our planet. Our long-standing history of innovation within Starbucks, partnership across the industry, and changing consumer behaviour remain fundamental to our purpose and our organization. We look forward to the launch of this new environmental initiative and to making it a success.”

This initiative reflects Starbuck’s global multi-decade aspiration to become a resource positive company by 2030, giving more than it takes – one that stores more carbon than it emits, provides more clean fresh water than it uses, and reduces waste. Starbucks also aims to positively impact customers and its environmental footprint through a series of actions, including shifting away from single-use plastic, investing in innovative and regenerative agricultural practices, and developing eco-friendly stores.

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Jean-Luc Graziato, Chief Commercial Officer of Majid Al Futtaim – Retail and Alia Al Harmoodi, Acting CEO of the Environment, Health and Safety Agency

Majid Al Futtaim – Retail, which holds the exclusive franchise to operate 

Continue Reading

February 20, 2024 | By RetailME Bureau
Krishna Dhanak, Managing Director, Alpen Capital

In an exclusive interview Krishna Dhanak, Managing Director, Alpen Capital shared insights 

Continue Reading

February 19, 2024 | By Rupkatha B
Majed M. Al-Tahan, Co-founder & Managing Director, Danube Online

As digital transformation across the retail industry continues to accelerate, the expectations 

Continue Reading

December 19, 2023 | By RetailME Bureau
Frederic Levy-Perrault, CEO, Al Raya Supermarket

Saudi Arabia-based grocery retail chain Al Raya Supermarket serves over 100,000 customers 

Continue Reading

December 15, 2023 | By RetailME Bureau
Ahmad AR. BinDawood, Chief Executive Officer, BinDawood Holding

BinDawood Holding has a rich Saudi heritage, spanning over 50 years, 38 

Continue Reading

December 13, 2023 | By RetailME Bureau
Majid Al Futtaim Retail commits to Collaborative Impact Goals at COP28

Majid Al Futtaim Retail, which owns the exclusive rights to operate Carrefour 

Continue Reading

December 8, 2023 | By Rupkatha B
BinDawood Holding Company earns Honorary Shield for Compliance Excellence

BinDawood Holding Company has earned an Honorary Shield, a distinguished recognition by 

Continue Reading

December 6, 2023 | By RetailME Bureau
First Movers Coalition for Food to create up to $20-bn value chain for sustainable farming

The World Economic Forum, with support from the Government of the United 

Continue Reading

December 5, 2023 | By RetailME Bureau
Food consumption in the GCC to grow at a steady pace

Food consumption in the GCC is set to grow at a CAGR 

Continue Reading

November 29, 2023 | By RetailME Bureau
Carrefour urges customers to ‘Choose Better’

Carrefour, operated by Majid Al Futtaim in the UAE, has set up 

Continue Reading

November 28, 2023 | By RetailME Bureau
GMG opens Monoprix outlet in Abu Dhabi

GMG’s Everyday Goods – Retail division is now expanding into the country’s 

Continue Reading

November 27, 2023 | By RetailME Bureau
Spinneys to open second store in Riyadh’s KAFD in partnership with Al-Hokair Group

Following a partnership deal between food and grocery retailer Spinneys Dubai and 

Continue Reading

November 22, 2023 | By RetailME Bureau




Download Images RetailME Magazine