Spinneys to open second store in Riyadh’s KAFD in partnership with Al-Hokair Group

November 22, 2023 | By RetailME Bureau

Spinneys to open second store in Riyadh’s KAFD in partnership with Al-Hokair Group

Following a partnership deal between food and grocery retailer Spinneys Dubai and Al-Hokair Group will open a second Spinneys store in KSA’s prime business and lifestyle destination, the King Abdullah Financial District (KAFD) in Riyadh.

The second Spinneys store in Riyadh will span 1087 sqm and is slated for an opening in Q4 2024. In addition to the high quality of services and products that Spinneys’ customers have come to expect, the KAFD location will feature a complete deli offering for both cold and hot items, along with an in-store bakery that will serve freshly baked pastries and a patisserie menu.

The partnership between The Al-Hokair Group and Spinneys was launched on 2nd March 2022 with the signing of a multi-year agreement. Scoping plans are now underway, and the locations of further stores are expected to be announced in the coming months.

Commenting on the partnership with Spinneys, Sami Alhokair, CEO of Abdulmohsen Al Hokair Holding Group said, “Thanks to Spinneys’ brand power and differentiated offerings, its growth potential in Saudi Arabia is immense. With preparations underway for a second store, we are committed to working with an established name like Spinneys to continue diversifying the sectors within which we operate.”

“Our second Spinneys store in Riyadh is a sign of our commitment to the Kingdom with plans to open stores in more cities in the coming years. We have ambitions to expand our geographical footprint within the Middle East, and this is one of the first few steps towards that goal,” added Spinneys Dubai CEO Sunil Kumar.

Meanwhile, KAFD has adopted a ‘10-minute city’ concept, which aims to create a walkable urban environment in which all necessary amenities are within 10 minutes of home and work. Today, KAFD’s many mixed-use buildings, combining office and residential, as well as shops, restaurants and entertainment options, are all located within a 10-minute walk of each other. Within this vibrant and holistic environment, the new Spinneys store will offer office-going professionals the option to shop from its deli for their on-the-go meals. The district’s residents will also be able to take advantage of the comprehensive grocery offering with high-quality products sourced from across the world.

Further, Spinneys regularly partners with local farmers through initiatives like the Spinneys Farmers’ Club with the broader goal of assisting with the UAE’s national food security strategy. Similar initiatives can be expected in Saudi Arabia as the group establishes itself within the market.

“Consumer preferences and food purchasing habits have changed with time, and the demand for healthy living has really driven our partnership with Spinneys. We see this with rising consumer spending in the Kingdom, having reached approximately SAR390 billion in the first quarter of 2023. Our aim with signing on exemplary brands like Spinneys only serves to amplify the world-class experience we hope to offer the district’s residents and visitors,” stated Gautam Sashittal, CEO of King Abdullah Financial District Development and Management Company (KAFD DMC).

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