Adding more vibrancy to the regional beauty and personal care market, Danish brand Rituals Cosmetics has made its Middle East foray in partnership with the Dubai-based retail conglomerate Apparel Group.
The first Rituals Cosmetics has been launched in Dubai’s Mall of Emirates. This will be followed by a second mall at Marina Mall in Abu Dhabi next week.
Started by founder and CEO Raymond Cloosterman in 1999 when Rituals Cosmetics combines beauty with lifestyle. “At Rituals we are passionate about enriching life with beautiful things. We are not just another cosmetics brand. Our extensive collection of beautifully designed products is inspired by ancient Eastern traditions which help encourage a well-balanced lifestyle,” Cloosterman explains.
Rituals Cosmetics’ wide product portfolio includes body care, skin care, precious mineral make-up, pure tea, scented candles and fragrance sticks – transforming every day routines into more meaningful moments.
Commenting on the brand’s UAE expansion, Cloosterman says, “Over the past 10 years, Rituals has become one of the fastest growing luxury brands in Europe. We strongly believe that the UAE market will also offer great potential.”
The opening of the first Rituals Cosmetics store in Amsterdam in 2000 was followed by launches in several other vibrant cities such as London, Madrid, Antwerp, Paris, Lisbon, Berlin, Stockholm, São Paulo and New York. One of the most recent markets for Rituals is Germany where it has set up 100 stores in six years and 400 shop-in-shops. Today, there are over 350 Rituals stores, more than 1,000 shop-in-shops and four City Spas in 21 countries worldwide. It also has significant presence in the travel retail domain.
The key to a successful omnichannel future
A frictionless omnichannel experience which is predictive, value-focused, and highly personalised is
February 16, 2023 | By RetailME Bureau
Scandinavian brand J Lindeberg capitalises on the rise of athleisure to expand in the UAE
J Lindeberg was started by Johan Lindeberg in 1990s with the aim
September 2, 2022 | By RetailME BureauMajid Al Futtaim Lifestyle brings premium menswear brand Psycho Bunny to the region
Chalhoub Group joins UN Global Compact Forward Faster initiative
Phygital and tech-ready approach to grow with power across GCC
/ 
Global heavyweights from around the world are confirming their participation at InFlavour,
Coffee Planet has unveiled a new brand identity to reinforce its position
Dubai-based consumer cooperative brand Union Coop has signed a memorandum of understanding
UAE-based diversified business GMG’s Everyday Goods – Retail division has announced the
Located in Al Aweer and spanning 66,000 square metres the recently opened
Abu Dhabi-based diversified F&B company Agthia Group has launched a $54 million
Grocery retail major Carrefour, owned and operated by Majid Al Futtaim in
UAE-based diversified business GMG has opened the first monop convenience store at
Carrefour, which is owned and operated by Majid Al Futtaim Retail in
UAE-based supermarket chain Al Maya SMKTS, part of Al Maya Group, continues
/ 
Curating and giving homegrown businesses a platform for growth has always been
1930s ushered in the era of neighbourhood shopping malls or community shopping
During the first half of the year, period ending June 30, 2023,
Perfectly timed with the release of the movie Barbie in the UAE
Luxury retailer Chalhoub Group recently launched beauty report titled ‘Decoding the Beauty
Luxury Indian beauty brand Forest Essentials, which is part of Apparel Group
Luxury retailer Chalhoub Group’s homegrown beauty brand FACES has announced partnerships with
Recently Prince Turki bin Talal Al Saud, Prince of the Asir region
Shiseido Company, the Japanese revolutionary beauty leader has opened doors to the
It is a misconception that only eating habits change during the holy
Previous Article
