Meraas to launch region’s first immersive entertainment park


February 29, 2016 | By RetailME Bureau

Dubai-based holding company Meraas has announced the launch of Hub Zero, the region’s first immersive entertainment park devised to offer innovative experiences created in association with world-famous video game developers including Electronic Arts, Capcom, KONAMI, Microsoft and Square Enix.

Hub Zero will be located at City Walk, an urban lifestyle destination in Dubai, and is scheduled to open this summer. The state-of-the-art indoor entertainment destination will comprise a total of 18 thrilling attractions, rides and experiential zones, with a substantial number exclusively developed for Hub Zero.

As the region’s first indoor theme park based on video games, Hub Zero is set to address the increasing global demand for innovative and distinct gaming experience. In 2014, the total consumer spend on the games industry was $22 billion. The global market for video games was predicted to jump by 9.4% in 2015, with researchers predicting that at this pace global revenues will reach $107 billion in 2017.

In the ever-evolving entertainment industry, Hub Zero introduces a new dimension of electronic gaming by inviting visitors to immerse themselves in a vibrant virtual environment and delve into a world of their favourite gaming characters and ‘Live the Game’. Several rides will be powered by artificial intelligence and will feature real-time engines to provide an unmatched interactive and non-predictive gaming experience.

Spread over an area of approximately 161,000 sqft on two levels, the immersive entertainment park will also feature an extensive e-Sports LAN gaming zone and a children’s play area. Furthermore, the three Hub Zero event rooms will offer a unique setting for private celebrations and get-togethers. Shopping enthusiasts will be offered a wide-ranging collection of Hub Zero and video game merchandise. Several themed food outlets will provide refreshments and help visitors prep-up for the next round of adrenaline-fueled activities.

Comments

comments

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /



Lulu Group International recently introduced the world’s first AI-powered Food Delivery Robot 

Continue Reading

May 9, 2022 | By Shruthi Nair

Eid Al-Fitr is an occasion to gather with your friends and family 

Continue Reading

April 29, 2022 | By Zubina Ahmed

Leading retailer LuLu Group further strengthened its presence in the Emirate of 

Continue Reading

April 28, 2022 | By RetailME Bureau

Jones the Grocer, the Australian gourmet grocer and café chain, announces further 

Continue Reading

April 28, 2022 | By RetailME Bureau

What is a perfect healthy snack for Ramadan? An assortment of  dried 

Continue Reading

April 14, 2022 | By Zubina Ahmed

With Ramadan almost at it’s first week, we are wondering where can 

Continue Reading

April 6, 2022 | By Zubina Ahmed

In spirit of the holy month, Amazon announced that it will contribute 

Continue Reading

April 5, 2022 | By RetailME Bureau

As consumer behaviour is changing and the demand for delivery is expanding, 

Continue Reading

March 30, 2022 | By Zubina Ahmed

As part of the ‘Gift an Iftar’ campaign, Festival Plaza, part of 

Continue Reading

March 30, 2022 | By RetailME Bureau

The Michelin Guide, a book published by the French tyre company that 

Continue Reading

March 30, 2022 | By RetailME Bureau

As the UAE eases pandemic restrictions and encourages the renewal of business 

Continue Reading

March 29, 2022 | By RetailME Bureau

Papa John’s International, Inc. has announced a new partnership with ENOC Group 

Continue Reading

March 29, 2022 | By RetailME Bureau




f
Download Images RetailME Magazine