Middle East’s multi-brand lingerie boutique K.Lynn Lingerie has launched their first bridal lingerie outlet at The Dubai Mall.
The new store debuts its latest collection of alluringly sensuous bespoke bridal lingerie and accessories exclusively for women of the region from brands including Oscar de la Renta, Amoralle, Flora Nikrooz, Wacoal, Aubade, Fifty Shades of Grey and SPANX, among others.
The boutique also offers a wide selection of intimates and lounge wear of the latest trends, with each style carefully constructed with utmost attention to fit, comfort and support.
“This is a very exciting time for K.Lynn and we are pleased to announce that we are the first in the region to have a bridal lingerie stand-alone boutique. We know how important it is for women when it comes to selecting lingerie for their special day, we always carefully select unique pieces that we’re confident will appeal to our Middle Eastern customers,” says regional manager Christopher Karam.
Launched in 1989, the family-run business first opened its lingerie store in central Beirut with just two brands. Today K.Lynn Lingerie department stores carry more than 40 international brands in 20 locations across the UAE, Lebanon, Kuwait and Qatar with the first store launching in KSA later this year.
Words by Katie Streten Experiential Strategy Director, VMLY&R COMMERCE Throughout the last year,June 13, 2021 | By Shruthi Nair
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