Majid Al Futtaim’s City Centre Muscat inaugurated the final phase of its $91 million expansion project, known as the #CCMTatweer, adding 107,640 sqft to the mall.
The official opening completes a 12-month journey for City Centre Muscat, which earlier saw the launch of a 10-screen VOX Cinemas alongside the renovation of Magic Planet and the mall’s food court dining area. The mall also added 700 parking spaces and modified its car park for easier traffic flow.
A team of 1,000 people contributed 1.7 million man hours of work on City Centre Muscat’s expansion, all while the mall remained fully operational for existing retailers and visitors. Through its expansion, City Centre Muscat has created up to 1,350 new jobs for the community.
“Serving as the launch platform for new brands in Oman, elevating our customer experience to the highest level and innovating in design were among City Centre Muscat’s key aims in expanding and enhancing the mall – a tangible example of creating great moments for everyone, everyday,” says Husam Al Mandhari, senior mall manager, City Centre Muscat .
City Centre Muscat now features 60 new shopping stores, including 12 fashion, lifestyle and F&B brands making their debut in Oman. International brands now open include Virgin Megastore, Bershka, American Eagle Outfitters, Koton, F&F fashion accessories, New Look, Guess Accessories, Lovisa and handmade cosmetics Lush, all coming to Oman for the first time. Turkish restaurant Köşebaşı, Arabic restaurant Ahwak and New York’s burger specialist Shake Shack are among the F&B outlets that made their debut in Oman.
In addition to creating an entirely new retail extension to broaden the mall’s range of fashion and lifestyle options, City Centre Muscat invested significantly in infrastructure and design elements to create a seamless look and feel between the existing and new parts of its facility. Contemporary flooring, more natural lighting, complemented by an ecologically sustainable LED lighting system, and updated ceiling structures have created a premium look and feel. The mall’s architecture pays tribute to the traditions of Oman combined with a modern, fresh aesthetic, including enhanced facilities such as prayer rooms and restrooms throughout.
“City Centre Muscat’s new look, feel and size underscores its status as the leading lifestyle destination in the Sultanate, and a key asset for Majid Al Futtaim to support the needs of the communities we serve in the GCC. As Oman’s retail landscape continues to grow and the country attracts residents and tourists, our goal is to find additional opportunities to develop and deliver world-class destinations for these communities,” adds Fuad Mansoor Sharaf, senior director – property management at Majid Al Futtaim Properties.
Words by Katie Streten Experiential Strategy Director, VMLY&R COMMERCE Throughout the last year,June 13, 2021 | By Shruthi Nair
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