UAE-based Namshi has signed a strategic partnership agreement with JD.com, China’s largest online retailer, to bring the best of Chinese lifestyle products and digital capabilities to the Middle East through Namshi’s e-commerce platform.
Namshi will launch several fashion and lifestyle brands from China in April 2021 and further grow its selection and options over time. The product mix will include exclusive sports and activewear brands as well as leading
Chinese and global brands in apparel, beauty and accessories.
Namshi will also support JD.com with its local logistics and multi-country warehousing, marketing and content creation and translation efforts. Namshi and JD.com will also collaborate on several omnichannel like ‘click-and-pick’. “This strategic alliance between Namshi and JD.com represents a momentous event in the story of e-commerce in the Middle East. Through this partnership with JD.com, Namshi’s customers in the Middle East and beyond will have access to a greater variety of exclusive brands and a globally benchmarked user experience. JD is a fast growing powerhouse in Chinese and global e-commerce and the collaboration between Namshi x JD can further develop lifestyle e-commerce in the Middle East,” said Hadi Badri of Namshi.
“Based on the mutual trust and experience in supply chain and logistics solutions, JD.com will cooperate with Namshi to introduce the best of global supply chain and logistics services for Middle East shoppers. We also seek long term success with Namshi in future business development and innovation. We are excited to join hands with Namshi and power the next wave of growth in the Middle East’s lifestyle e-commerce market,” said Mao Dun of JD Group.
The Namshi x JD.com partnership will add the most popular and trending Chinese brands like Baleno,
Dodogogo, Latit and Mo&Co to the Namshi platform, with several more global brands to be added over
time.
Customers can look forward to browsing the exciting finds from the Namshi x JD.com partnership soon
on the Namshi website and apps.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BRetail Reboot Summit 2025 Curtain Raiser: Beyond Trends. Into Tomorrow.
FancyTech debuts in MENA to empower brands with scalable, on-brand content through GenAI
Red Sea Mall Introduces 20+ Exclusive Brands in Major Retail Upgrade
/ 
MENA’s retail pioneer Union Coop has further solidified its retail presence in
As the demand for healthier food choices surges, ROOTS Food is leading
A new chapter unfolds for the leading tech-driven, hyperlocal e-commerce company, Rabbit,
Lulu Retail, the GCC’s retail powerhouse, has reported a transformative FY 2024,
The Ministry of Industry and Advanced Technology (MoIAT) in cooperation with Lulu
What does it take to sustain profitable growth in the post-IPO phase?
Mahalle began its operations in 2022 as an “Authentic Turkish Grocery in
“Retail is a people’s business. When building a retail brand or the
From being one of the first retailers in Dubai to ban single-use
For starters, Rabbit is a growing e-commerce grocery platform in Egypt always
In 2024 grocery retail major Choithrams has achieved several milestones underscoring its
/ 
Pathfinder’s GenAI platform RetailGPT is built to bridge digital and physical retail.
In an exclusive interview with IMAGES RetailME, Driss Iziki, MEA Operations Director
By harnessing the power of artificial intelligence (AI), data and digital innovation,
In an era where digital transformation is pivotal, shopping malls are not
This panel discussion at MRF 2024 explored the balance between digital-first brands
At MRF 2024, Zebra Technologies showcased their AI-powered ‘store of the future’,
This session at MRF 2024 focused on the pivotal role of omnichannel
An exclusive piece contributed By Oliver Morgan, Partner, Real Estate Development &
In the bustling retail environments, where shopping malls are not just places
Blue Yonder, a leader in supply chain and retail solutions, brings unique
For starters, Rabbit is a growing e-commerce grocery platform in Egypt always
Previous Article
