LandmarkShops.com launches redesigned, re-engineered website


June 5, 2016 | By RetailME Bureau

LandmarkShops.com, retail conglomerate Landmark Group’s e-commerce arm and omnichannel initiative, has launched a new redesigned and re-engineered version of its website.

The site features over 100 structural, design and technological improvements aimed at offering customers a simpler, faster, more useful and more exciting shopping experience with the group’s brands including Home Centre, Splash, Max, Babyshop, Lifestyle, Shoe Mart and Centrepoint.

A brand new version of the Android app has been launched for a fresher, faster and more modern experience on-the-go. This new version is based on Google’s latest design philosophy – Material design – in line with apps such as YouTube, Gmail, Evernote, Slack and AirBnB.

Additionally, the online shopping experience for Landmark Group’s home concept Home Centre has become easier and more convenient, with the launch of scheduled deliveries. Home Centre’s online shoppers can now choose a preferred date and time for their furniture deliveries. They also have the option to choose faster express delivery for an additional AED250.

“We’re thrilled and excited to announce the launch of the best version of LandmarkShops.com ever. Delivering a great customer experience is easier said than done, and with today’s launches featuring a brand new LandmarkShops.com experience with over 100 improvements, a fresher, faster and more modern Android app along with scheduled deliveries for Home Centre, we believe that we continue to walk-the-walk on genuinely making our customers’ lives better,” says Savitar Jagtiani, business head – e-commerce.

The redesigned website has been entirely re-engineered, making it more than three times as fast as the previous version. The customer shopping experience continues to be protected and secured by industry-leading 256-bit SSL encryption.

The website has been redesigned with a 30% wider interface that offers more room to better showcase products and editorial elements. It also features a new and modern typeface that helps create a fresher look and feel.

With 7 leading Landmark Group brands on the website, one of the primary objectives of this design overhaul was to enhance the brand experience, including: increased density and curation of products on the page, bringing customers closer to their favourite brand’s latest products; a major upgrade to the navigation of the brand-page, giving shoppers a comprehensive overview of their favourite brand’s offerings at one glance; more helpful editorial content for sections such as collections, in-store offers and blogs, and an easy-to-use store locator.

The new product pages now sport larger images on a subtle grey background that gives products more definition and depth. Enhanced colour, size and quantity selectors have been introduced for easier access. Now there is also a new and useful layout switcher on category pages. Based on their preference, customers can switch between two views – one with fewer but larger product and model images and another with smaller images but more products or models. To make navigation easier, the ‘endless page’ has been done away with. Shoppers can now jump back to an earlier page that featured a product which caught their eye.

The checkout process is now more streamlined and simplified with a cleaner shopping basket page and a revamped payment page. The ‘My Account’ section has also received a complete makeover, including a more visual, simpler ‘Sign Up’ and ‘Sign In’ journey. An extended dropdown menu for registered users gives easy access to all the pages in the new ‘My Account’ section.

The entire ‘Contact Us’ section has been redesigned to better showcase the different ways on how to easily get in touch with the support team. The new live chat feature allows customers to interact with the customer service team in real-time from the page itself.

Comments

comments

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Carrefour onboards female-led start-up The Zola Collective

Carrefour, which is owned and operated by Majid Al Futtaim in the 

Continue Reading

January 31, 2023 | By RetailME Bureau
A new branch of Waitrose comes up in Abu Dhabi’s Khalifa City

British grocer Waitrose has opened its newest store in Abu Dhabi’s Khalifa 

Continue Reading

January 25, 2023 | By RetailME Bureau
Its Netherlands Food Week at Al Maya Supermarkets

UAE-based Al Maya Supermarkets has kicked off its ‘Netherlands Food Week’ that 

Continue Reading

January 20, 2023 | By RetailME Bureau
Tesco announces price lock to support consumers amid inflation (PC: Andrew Parsons / Parsons Media)

British grocery retail chain Tesco has announced a price lock on over 

Continue Reading

January 13, 2023 | By RetailME Bureau
Union Coop renews ISO certification

Dubai-based grocery retailer Union Coop has successfully obtained the ISO 22301, an 

Continue Reading

January 12, 2023 | By RetailME Bureau
Spanish supermarket chain Mercadona announces salary increase amid inflation (PC: Mercadona)

Spanish omnichannel supermarket chain Mercadona has announced salary increase amid inflation that 

Continue Reading

January 3, 2023 | By RetailME Bureau
Choithrams partners with Rove Hotels to open 8 new outlets

Grocery retail chain Choithrams will open eight convenience stores across Rove Hotels’ 

Continue Reading

December 30, 2022 | By RetailME Bureau
Géant to open more than 20 stores in the UAE in 2023

Part of regional retail conglomerate GMG, Géant plans to open more than 

Continue Reading

December 23, 2022 | By RetailME Bureau
FMCG online sales growing by 68% in UAE and 58% in KSA

Online share in FMCG sales has been growing all over the world, 

Continue Reading

December 19, 2022 | By RetailME Bureau
Majid Al Futtaim Retail, Standard Chartered launch region’s first Sustainable Supply Chain Finance Programme

Majid Al Futtaim Retail, operator of the Carrefour franchise in the Middle 

Continue Reading

December 15, 2022 | By RetailME Bureau
GMG and Silal partner to support 1,100 UAE farms access local retail market

UAE-based diversified conglomerate GMG and Silal have signed a memorandum of understanding 

Continue Reading

December 12, 2022 | By RetailME Bureau
Lulu Group partners with Amazon expanding grocery offerings to online customers in the UAE

Abu Dhabi based grocery retail chain Lulu Group has partnered with Amazon 

Continue Reading

November 24, 2022 | By RetailME Bureau




f
Download Images RetailME Magazine