JadoPado transitioning to an online marketplace


February 17, 2015 | By RetailME Bureau

UAE-based e-commerce site JadoPado is all set to become an online marketplace, hosting other retailers and individuals selling products on its site to a global audience. “We have been operating for four years. Now we want to take the next step by revolu tionising the way sellers approach e-commerce,” says JadoPado CEO Omar Kassim. “We will now be hosting big retailers that do not have the time or the team to invest in the e-commerce space and also individuals who do not have the money to create an online presence.”

Setting up a store with JadoPado will takes a few minutes. Sellers can add offers to existing products in JadoPado’s catalogue or create new products across 16 top level categories and over 5,500 categories in total. Orders and shipping are handled through a well thought out interface allowing sellers to ship directly to customers the way they want, whether through their own fleet or a third party carrier.

On the other hand, JadoPado gives buyers incredible product and price choice across a wide range of categories and an easy to use, secure experience. Buyers can also message sellers with their queries before or after purchase and use reviews to give sellers honest feedback about their purchase experience.

“Online behaviour in the Middle East is evolving rapidly and consumers are making more astute choices when it comes to shopping online. We’re seeing steady growth in brick-and-mortar retailers looking to add an e-commerce channel and trying to figure out how to turn themselves into omni-channel retailers. We see JadoPado as an important part of that mix, allowing retailers to go to market quickly and test the waters before they throw millions of dollars towards change,” Kassim observes.

JadoPado handles payments on behalf of sellers with an integrated multi-seller checkout process, protecting them from fraud while also securing buyers’ payment details and personal information. Sellers can request to be paid out to any bank account globally once a buyer has received their purchase. Whether a seller in the region is looking to expand their offering to a global customer base or an international seller is looking to start selling into the region, JadoPado will act as an efficient channel for testing new products and as a source of new revenue.

“We’ve used multiple technologies to build sophisticated tools for sellers, blending creativity, ease of use and an incredible user interface to create the fastest way to start selling online” shares Karlo Alfredo, JadoPado CMO. JadoPado will continue to kick-start new categories and sell directly to customers as JadoPado Direct.

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