Wrapt announces new franchise in Bahrain


July 1, 2014 | By RetailME Bureau

Wrapt, an Emirati company specialising in customised premium gift wrapping, has set up its franchise in Bahrain. The agreement to set up the franchise was signed between Aysha Al Meheeri, founder and CEO of Wrapt, and Mohammed Al Tattan, chairman of Stationary 77.

Since opening its first retail store in Dubai in 2009, Wrapt has expanded rapidly to establish total of 11 stores across all six GCC countries.

“The expansion is a reflection of the positive response to our business proposition and reaffirms Wrapt’s position as the market leader in wrapping, corporate gifts and packaging solutions. We are excited about the Bahrain market as it holds immense potential for our products and services.

“I am happy with what we have achieved in such a short period of time and we will continue to infuse creativity and fun in the art of gift giving. Wrapt will soon be launching new segments of its operations, designed particularly for the Middle East market. After consolidating our position in the region we will be also be looking at growth opportunities in the wider global market,” says Aysha Al Meheeri.

The opening of the new store in Bahrain under Stationary 77 umbrella will further drive Wrapt’s net profit that have grown by 140% year-on-year.

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