Style is no longer about who you wear, but what you wear and how you wear it. That’s why once considered déclassé, the art of budget-buying has fast become recognized as chic and forward-thinking. With the introduction of twenty4 to the market, the fashionable youth of the Middle East can remain current in their trends with designer-inspired pieces at value prices.
First launched in 2013, twenty4 is a young, bold, on-trend fashion brand bringing a fresh approach to high-end style at an affordable price. Catering for the whole family, twenty4 stands as a one-stop shop, with infant, junior, kids, youth and contemporary adult ranges. The brand launches three collections annually, with the Spring 2015 collection currently preparing to hit stores.
This year’s top spring and summer trends boast seventies inspiration. Dresses are long and flowing, with wide-leg pants a huge hit this season. The ever-trending nautical theme also returns, with blue hues consistent throughout each story in the collection, with denim making a comeback. Jumpsuits have been ticked as one to watch with bold prints once again making their mark as standout pieces across every theme. Our buyers at twenty4 have ensured each trend has been catered to, and we are proud to say that we have something suited to even the most unique of tastes,” shares Tarique Azmi, twenty4 concept head.
With 22 stores to date in Bahrain, Kuwait, Oman, Saudi Arabia and the UAE, and ambitious growth plans for the coming years, twenty4 is gaining a stronghold in the Middle East. Combining all the benefits of a specialty store under one roof, the store is bright, visual and interactive, ideal for the young and trendy at heart. The stores are easy to navigate, with the latest fashions and trends easy to spot and ranges clearly locatable, making your shopping experience easier, more enjoyable and more affordable than ever.
Consumers, investors, and other key stakeholders of fashion retail are at aMay 11, 2022 | By Zubina Ahmed
The eight edition of the Retail Leaders Circle MENA, convened more thatMay 5, 2022 | By Zubina Ahmed
Lulu Group International recently introduced the world’s first AI-powered Food Delivery Robot
Eid Al-Fitr is an occasion to gather with your friends and family
Leading retailer LuLu Group further strengthened its presence in the Emirate of
Jones the Grocer, the Australian gourmet grocer and café chain, announces further
What is a perfect healthy snack for Ramadan? An assortment of dried
With Ramadan almost at it’s first week, we are wondering where can
In spirit of the holy month, Amazon announced that it will contribute
As consumer behaviour is changing and the demand for delivery is expanding,
As part of the ‘Gift an Iftar’ campaign, Festival Plaza, part of
The Michelin Guide, a book published by the French tyre company that
As the UAE eases pandemic restrictions and encourages the renewal of business
Papa John’s International, Inc. has announced a new partnership with ENOC Group
It’s no exaggeration to say that Korean Beauty, known as “K-beauty” has
Consumers, investors, and other key stakeholders of fashion retail are at a
GMG, a global well-being company retailing, distributing and manufacturing a portfolio of
Some 88% of consumers in UAE and KSA have revealed that they
India’s leading retailer Reliance has called off its $3.4 billion deal with
Unique craftsmanship, style, design, exclusivity, limited production and quality over quantity –
Al Ghurair Retail is set to onboard several prominent Spanish brands onto
The UAE Cabinet on Monday announced a set of new visas that
The global online fashion market is now a $500 billion industry, with
FARFETCH Limited (NYSE: FTCH), the luxury fashion e-tailer announced the launch of
As consumers are becoming more aware of the impact of cosmetic ingredients
“The biggest haircare myth is, don’t wash your hair very often because