Tim Hortons launches Smile Cookie Campaign across the UAE


September 19, 2017 | By RetailME Bureau

Canadian brand Tim Hortons, belonging to the Apparel Group in the region, have launched its ‘Smile Cookie’ campaign in partnership with Al Jalila Foundation. Starting from September 24 to October 29, guests can purchase a delicious chocolate chip Smile Cookie for AED6 at participating Tim Hortons restaurants, with the full amount going to the Foundation, which is dedicated to providing accessible children’s medical care.

This is the first time the Tim Horton Smile Cookie campaign will be introduced to the UAE. Following the success of the campaign in Canada, which started in 1996 to help raise funds for local charities, Tim Hortons is excited to share even more smiles this year in partnership with Al Jalila Foundation.

“We are always in search for an opportunity to give back to our community and with the support of our customers we will able to make this possible and help raise funds for Al Jalila Foundation,” says Nilesh Ved, CEO and chairman, Apparel Group. “We are humbled to be part of this initiative and support the Foundation’s mission to make a difference in children’s lives and hope to make this an ongoing partnership.

The funds raised from the Smile Cookie campaign will help Al Jalila Foundation’s paediatric initiative, Farah, part of A’awen programme. Farah, meaning ‘happiness’ in Arabic, provides life-saving treatment, funds cutting edge research and offers hope to countless children and their families. All of the funds raised through Farah support medical treatment and research of children’s illnesses so that the investments of today will be the cures of tomorrow

“We are pleased to be working with the Tim Hortons brand and appreciate their support for our pediatric programme. Farah offers hope and healing to children in need of medical care. Our partnership with the Tim Hortons brand on their Smile Cookie campaign is a great community initiative that reflects the UAE’s vision to be one of the happiest nations in the world,” adds Dr. Abdulkareem Sultan Al Olama, CEO, Al Jalila Foundation

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /


Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau

The Organic Farmers’ Market is back in Bay Avenue for its 12th 

Continue Reading

February 17, 2021 | By RetailME Bureau

UAE-based  Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah, 

Continue Reading

February 15, 2021 | By RetailME Bureau
Jones the grocer

Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones 

Continue Reading

February 1, 2021 | By RetailME Bureau

UAE-based Al Maya Supermarkets is hosting a two-week food festival at select 

Continue Reading

January 17, 2021 | By Lawrence Pinto

Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the 

Continue Reading

January 17, 2021 | By RetailME Bureau
Cookit

Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created 

Continue Reading

January 5, 2021 | By RetailME Bureau
Al Islami Plant-Based Burger

UAE-based Al Islami Foods, one of the largest frozen food companies in 

Continue Reading

January 3, 2021 | By RetailME Bureau
Marks & Spencer's plant-based range

Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free 

Continue Reading

December 23, 2020 | By RetailME Bureau

World’s largest fully integrated online brand in fresh fish and meat e-commerce 

Continue Reading

December 14, 2020 | By RetailME Bureau
Koita

Homegrown, organic and plant milk company, Koita has announced its expansion into 

Continue Reading

December 9, 2020 | By RetailME Bureau
Middle East's vegan revolution

Today’s on-demand streaming services are ripe with docu-series and explainer videos on 

Continue Reading

December 3, 2020 | By Shruthi Nair




Download Images RetailME Magazine