The US could have a “happier holiday season”


September 13, 2020 | By RetailME Bureau

The US could have a “happier holiday season” than previously anticipated, as imports surged to unexpected high levels this summer, indicates the monthly Global Port Tracker report by the National Retail Federation (NRF) and Hackett Associates. It may have hit a new record as the US economy continues to reopen and retailers stock up for the holiday season.

“This is the clearest sign yet that we could be in for a much happier holiday season than many had thought,” stated NRF vice president for supply chain and customs policy, Jonathan Gold.

“It’s important to be careful how much to read into these numbers after all we’ve seen this year, but retailers are importing far more merchandise for the holidays than we expected even a month ago,” Gold said. “Some of these imports are helping replenish inventories that started to run low after consumers unleashed pent-up demand when stores reopened. But this is the clearest sign yet that we could be in for a much happier holiday season than many had thought.”

 

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