Venetian artistic perfumery brand, The Merchant of Venice, has opened its doors at Perfumery & Co at the top floor of The Dubai Mall’s Fashion Avenue. This is the brand’s first location outside of Italy. The launch was attended by renowned master perfumer, Alexandra Monet, and of The Merchant of Venice CEO, Marco Vidal.
The concept of this boutique is in line with the ones previously designed by Pier Luigi Pizzi, the internationally acclaimed theatre set designer who already authored the restyling of the exhibition in the Perfume Museum, in Palazzo Mocenigo, Venice.
Inside, customers can immerse themselves in the world of The Merchant of Venice, with offerings ranging from exclusive eau de parfum and eau de toilette, along with body care, room products and accessories. The fragrances are inspired by ancient Venetian perfumery art and bottled in elegant design packages that are reminiscent of the millenary tradition of Murano glass.
On top of the sensory shopping experience, The Dubai Mall boutique also displays the rarest and most luxurious gems created by some of their master perfumers. One of them, Alexandra Monet who was present at the event demonstrated how to distinguish between the various fragrance families and characteristics as well as introduced fragrance creation through the use of fine natural and synthetic raw materials.
“Dubai is the Venice of the 21st century,” says Vidal. “It is the result of a vision and engagement that from the desert generated a world economic capital, open to the world and the favourite location for luxury brands and Pharaonic projects. This new opening, in a region where the brand is already present with a high-quality distribution, is fundamental to the growth of The Merchant of Venice.”
J Lindeberg was started by Johan Lindeberg in 1990s with the aimSeptember 2, 2022 | By RetailME Bureau
Majid Al Futtaim has made significant strides toward environmental, social, and corporateJuly 5, 2022 | By RetailME Bureau
Abu Dhabi based grocery retail chain Lulu Group has partnered with Amazon
UAE-government-led initiative Food Tech Valley – announced in 2021 by His Highness
Abu Dhabi-based supermarket chain Lulu Hypermarket is all set to open in
Plant-based meat brand Beyond Meat’s financial results for the third quarter of
UAE’s fresh produce brand Barakat has launched bio-degradable packaging across its entire
UAE-based agritech start-up Pure Harvest Smart Farms has signed a Memorandum of
Carrefour, owned and operated by Majid Al Futtaim – Retail in the
Grandiose Supermarket, part of Ghassan Aboud Group, has announced expansion plan in
The Valrhona journey began 100 years ago with a cocoa bean. Since
Deliveroo UAE has announced the expansion of its rapid grocery delivery service
The Ministry of Climate Change and Environment (MOCCAE) revealed that the UAE
In partnership with AZADEA Group Flying Tiger Copenhagen has opened a new
The fashion industry is responsible for up to 10% of global carbon
A brand that’s discerning about local habits, attentive to global trends; a
Middle East’s value fashion and homeware brand REDTAG has launched its flagship
Innerwear brand Jockey is planning to open 10 exclusive brand stores in
Fashion brand LC WAIKIKI, part of Apparel Group, has opened its 8th
Fashion brand Forever 21 expanded its footprint in the region with the
While announcing its Q3 2022 financial results American retailer GAP Inc with
The Saudi Sports for All Federation (SFA) has recently signed a Memorandum
The Dubai Festivals and Retail Establishment (DFRE) has unveiled an exciting line-up
adidas is set to turn up the football fever in the UAE
UAE-based Emirati perfumer Amna Sultan Al Habtoor, founder of niche fragrance brand