Silicon Central aims to transform shopping into an experience

RetailME Bureau

Abu Dhabi-based Lulu Group International’s shopping mall and management division, Line Investments & Property LLC’s project Silicon Central aims to transform shopping into an experience. Line Investments & Property’s latest development in Dubai, Silicon Central is a three-level retail and leisure destination that will provide an enhanced shopping experience to its neighbouring communities.

With a total of 220 stores spanning 877,260 sqft, Silicon Central will include a 96,875 sqft hypermarket and an 83960-sqft department store. In addition, spanning 382,120 sqft, there will be an array of retail shops and services that will offer a broad mix of brands tailored to ensure shoppers’ complete satisfaction. Adding to the unique shopping experience, a diverse range of dining options will include 24 casual restaurants and cafés as well as 21 food court units.

A wide range of entertainment options is also on offer, including a 12-screen cinema, a 73,195 sqft family entertainment centre, incorporating a 21,530 sqft new generation entertainment centre for both kids and grown-ups to stay active. There is a 26910 sqft gym too. Ensuring convenience and accessibility, Silicon Central offers 3,500 car parking spaces.

Also read: Lulu partners with Saudi Royal Commission to develop a shopping mall project

Commenting on how Silicon Central aims to transform shopping into an experience, Salim MA, director Lulu Group International, said, “Our vision is to enhance the retail experience for our customers and partners and Line Investments & Property team is committed to offering excellence through our new age initiatives and community events at the shopping malls.”


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