Department store Robinsons launched a dedicated hall of fashion and accessories. The hall is a sweeping sky lit space that houses some of the most coveted accessories and leather goods. In addition to the store’s lush vertical gardens and contemporary décor, the hall’s bold and relaxed atmosphere creates an inspirational shopping space.
The hall of fashion and accessories is a haven to bags and accessories from powerhouse brands such as Louis Quatorze and Kwanpen that are exclusive to Robinsons. In addition to these brands featured in the hall, visitors will find collections from stylish niche designers such Les Petits Joueurs, Pedro Garcia, Dubai-based luxury accessory designer Amanda Navai and Lili Radu.
With well over 600 brands, 90 exclusive fashion and beauty brands as well as the John Lewis home collections, the all-encompassing offering creates a fluid shopping experience for even the most discerning shoppers. To mark the launch of the new hall, Robinsons has embraced a pink theme in-store and teamed up with a selection of brands to provide customers with unique offers and a chance to win special gifts during the month of October.
“In a world full of mediocre, identikit shop concepts, the hall at Robinsons will be a celebration of only the finest in trendy and eclectic accessories. It will be an ideal shopping destination for all those that seek excellence in retail,” says Christina Oliver, head of marketing, Robinsons & John Lewis.
Spanning 20,000 sqft across three floors, the first floor of Robinsons is wholly dedicated to women’s wear and accessories. In addition to the myriad of brands, visitors have the option of personalising their purchase at Swarovski Crystal Lab, Sew It Embroidery, The Cobble or The Workshop DXB T-shirt customisation. Shoppers will also have access to an extended range of kids wear in-store featuring trendy and stylish options from brands like Givenchy kids and Kenzo Kids.
Complementing the Robinsons’ shopping experience are amenities such as valet parking, hands free shopping, expert personal shoppers and a white-glove service home delivery, as well as the Kids’ Cinema to keep the young ones entertained. Guests can look forward to the opening of the luxurious Aveda Salon and Origami Restaurant in-store in the coming months guaranteeing a fully immersive experience at Robinsons.
Words by Farimah Moeini, Snapchat Head of Industry – Retail and Travel TheJuly 5, 2021 | By RetailME Bureau
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