Retail registration opens for DSF 2015


November 11, 2014 | By RetailME Bureau

The registration process for running retail promotions during the 20th edition of Dubai Shopping Festival (DSF) began on November 9. The organisers, Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), are expecting thousands of retail outlets to participate in the 32-day shopping event from January 1 to February 1, 2015.

The retail registration for DSF 2015 will continue until 29 January 2015. The registration centres are located at the Department of Economic Development’s offices at Business Village, Block A, and its branch at The Dubai Mall, and will be open daily, Sunday to Thursday from 7.30am to 1.30pm.

As a global attraction that attracts, on an average, 4.4 million visitors every year with a total spending of AED 15 billion, DSF is an important retail season that makes a major contribution towards the emirate’s economy.  In fact, DSF accounts for between 25-30% of annual sales of retailers in Dubai, the organisers claim.

Retailers can select from a variety of promotions such as sales, part sales, DSF discounts and DSF offers, and categories including single outlet with single brand, single outlet with multiple brands, group of companies, kiosks and stands, advertising by paper/leaflet/flyer, online advertising per brand, raffles, exhibitions, media house, and restaurant/fast food.

To celebrate the 20th edition of DSF, the organisers have introduced special categories including an opening weekend special from January 1-3, DSF 20th edition special and DSF raffles and scratch & win promotions.

Those registering as retail sponsors can run their promotions from December 1, 2014 to February 1, 2015 while those registering as retail participants will be entitled to run promotions from January 1 to February 1 2015.

“Every year, during DSF, Dubai’s business community runs exciting promotions that not only energise the retail sector but also make shopping in Dubai during this world famous festival a rewarding experience.  The variety of promotions will offer retailers the opportunity to boost sales during DSF and provide an incentive for residents and visitors to visit Dubai during this peak season for shopping that will further enhance Dubai’s position as a year-round family tourism destination,” says Saeed Mohammad Mesam Al Falasi, director, strategic alliance division, (DFRE).

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /



UAE gears up to celebrate this year’s National Day celebrations in the 

Continue Reading

November 28, 2021 | By Zubina Ahmed

UAE-based Etisalat Group has signed an agreement with elGrocer, a leading online 

Continue Reading

November 18, 2021 | By RetailME Bureau

Amazon.ae announced that the 11.11 sale is back once again this year 

Continue Reading

November 8, 2021 | By RetailME Bureau

Abu Dhabi Cooperative Society’s COOP City store is now open in Lake 

Continue Reading

November 3, 2021 | By RetailME Bureau

Union Coop, a consumer cooperative in the UAE, revealed that 78% of 

Continue Reading

August 24, 2021 | By Jibran Chouguley

Union Coop has opened its 23rd branch within the UAE in Jumeirah 

Continue Reading

August 2, 2021 | By Jibran Chouguley

Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and 

Continue Reading

July 8, 2021 | By Jibran Chouguley

UAE-based Al Maya Group announced that it will be boosting import of 

Continue Reading

June 24, 2021 | By RetailME Bureau

UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu 

Continue Reading

June 2, 2021 | By RetailME Bureau

UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand 

Continue Reading

March 31, 2021 | By RetailME Bureau

Locally owned supermarket Spinneys celebrates 60 years of doing business in the 

Continue Reading

March 9, 2021 | By RetailME Bureau
Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau




Download Images RetailME Magazine