Oats, flour witness higher demand during Ramadan


June 6, 2017 | By RetailME Bureau

Oats and flour are some of the best-selling food categories in the month of Ramadan, indicates Al Ghurair Foods, part of UAE-based diversified industrial conglomerate Al Ghurair. These items tend to witness higher demand than usual in the GCC region due to changes in consumer behaviours during the holy month.

Every year, the consumer foods industry sees an increase in consumption during the month of Ramadan. Shoppers begin stocking up on these two food groups starting several weeks before. The focus is on traditional Arabic food, and there is increased demand for oats to make soup as well as flour which is a key ingredient in sweets served at Iftar.

Al Ghurair Foods has seen a consistent pattern during this particular peak season and has made allowances in terms of increasing production as well as manpower to accommodate the increased volume every year and serve customers more efficiently.

Although individual local markets behave differently at various times of the year, the UAE and the larger GCC region see a similar pattern among their consumers in the holy month, in large part due to the parallel traditions mirrored all across the region.

There are also significant changes in orders on the business-to-business front, which Al Ghurair Foods serves through five-star hotels, major catering companies and restaurants across 25 countries in the Middle East and North Africa.

Al Ghurair’s own food label Jenan, caters to the consumer market with a number of trusted household offerings, including oats, flour, pasta, eggs and noodles. The brand has been serving the UAE, GCC, Asia and Africa with these staple food groups for over 10 years.

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /



Union Coop, a consumer cooperative in the UAE, revealed that 78% of 

Continue Reading

August 24, 2021 | By Jibran Chouguley

Union Coop has opened its 23rd branch within the UAE in Jumeirah 

Continue Reading

August 2, 2021 | By Jibran Chouguley

Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and 

Continue Reading

July 8, 2021 | By Jibran Chouguley

UAE-based Al Maya Group announced that it will be boosting import of 

Continue Reading

June 24, 2021 | By RetailME Bureau

UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu 

Continue Reading

June 2, 2021 | By RetailME Bureau

UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand 

Continue Reading

March 31, 2021 | By RetailME Bureau

Locally owned supermarket Spinneys celebrates 60 years of doing business in the 

Continue Reading

March 9, 2021 | By RetailME Bureau
Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau

The Organic Farmers’ Market is back in Bay Avenue for its 12th 

Continue Reading

February 17, 2021 | By RetailME Bureau

UAE-based  Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah, 

Continue Reading

February 15, 2021 | By RetailME Bureau
Jones the grocer

Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones 

Continue Reading

February 1, 2021 | By RetailME Bureau

UAE-based Al Maya Supermarkets is hosting a two-week food festival at select 

Continue Reading

January 17, 2021 | By Lawrence Pinto




Download Images RetailME Magazine