Max Fashion opens second store in Al Ain

RetailME Bureau

Value fashion brand Max Fashion, part of the Dubai-based Landmark Group, has expanded presence in the UAE by opening a second store in Al Ain. With this, Max now has a total of 31 stores in the UAE.

Located in Makani Zakher, the community mall in Al Grayyeh, Al Ain, the new 8,000 sqft store will stock Max Fashion’s label of women’s and children’s fashion as well as footwear and accessories. The store will also offer the latest spring collection from Max.

“With the opening of the new store, we are able to further serve the community with a unique shopping experience that delivers the latest styles and trends at affordable prices. The store itself is designed with the customer in mind and provides quick, easy and seamless shopping experience. We’re excited about the new store and look forward to welcoming customers,” says Max Fashion CEO Ramanathan Hariharan.

Max Fashion launched its first store in Al Ain in April 2009 at Bawadi Mall. Since then, the brand has become part of the Al Ain community, establishing a very high loyalty base of Shukran members.