Home-grown UAE franchise, Jelly Belly Ice Cream is set to open more stores within the next 12 months. Currently Jelly Belly Ice Cream has four fun-filled parlours in the UAE located at Al Seef, La Mer, City Centre Deira and City Centre Ajman.
The UAE brand is created by JB Brands Management, under the chairmanship of H.H. Sheikh Mohammed Saud Sultan Al Qasimi. All products are developed by the resident chef and produced at the purpose-built JB MENA Ice Cream Factory in Dubai, using the finest natural ingredients for an authentic taste.
Alongside 50 ice cream and sorbet flavours, many inspired by Jelly Belly’s most popular beans, customers can also enjoy original creations, signature toppings and home-made bakery items.
JB MENA Ice Cream Factory uses several unique production and freezing processes, including freezing ice cream with liquid nitrogen. While classical freezing techniques can have harmful environmental effects, liquid nitrogen is a natural atmospheric component, plus it has a much quicker freezing time resulting in a higher quality product.
In another first, the factory is the only one in the MENA region – and one of the few worldwide – using robotics for ice cream filling. Customised for Jelly Belly Ice Cream, the Robot-Ice can fill 400 (2.5 lt tubs) per hour.
“With this being Jelly Belly’s first gourmet ice cream offering it was imperative to get the depth of flavour and authentic taste experience absolutely right. It is something we have achieved, exceeding expectations, with a combination of advanced technology, creativity, and passion and we are extremely proud to launch Jelly Belly Ice Cream here in the UAE, before taking the taste adventure further afield,” says Paul Rason, COO, Jelly Belly Ice Cream.
“From capturing the sweet intensity of Very Cherry, to creating the brand new Carrot Cake Ice Cream with actual carrot cake pieces, our quest for the highest quality ingredients has taken us around the world. Customer feedback has been fantastic and we’re continuously working to enhance our selection with seasonal flavors and tasty surprises,” adds Vasco Valenca, chef at Jelly Belly Ice Cream.
UAE-based RAW recently announced that it would be extending its GCC operations,May 4, 2021 | By Bilal Syed
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created
UAE-based Al Islami Foods, one of the largest frozen food companies in
Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free
World’s largest fully integrated online brand in fresh fish and meat e-commerce
The once powerful department stores that anchored malls and streets around the
Who isn’t a sucker for discounts? Customers today are spoiled for choice
The various e-commerce and virtual retail stores that cater to different product
A private helicopter carrying the chairman and managing director of Lulu Group,
Dubai-based Thai street food and tea bar restaurant, Cafe Isan is launching
Sunset Hospitality Group is stepping into 2021 with optimism and a load
In a virtual webinar held to announce the launch of Noon Food,
Tighter restrictions on hotels, restaurants, shopping malls and entertainment venues on account of
Walid Hajj and Fahad Alhokair, have officially launched the region’s first hybrid,
Dubai announced the suspension of entertainment activities at restaurants and hotels last
All hotels and restaurants have been directed to temporarily hold entertainment activities
The new Dubai Gold Souk is “very much on track”, according to