Indian custom shirt brand opens in DIFC

RetailME Bureau

Indian custom shirt brand, Bombay Shirt Company, has opened in Dubai at Central Park Towers, DIFC. With multiple stores across India and most recently in Dubai and New York, Bombay Shirt Company disproves the notion that custom-made means expensive.

The DIFC studio boasts more than 1000 of the finest fabrics, ranging from premium Egyptian cottons and luxurious linens, to trendy denims and flannels, all available in a variety of colours and prints. The brand pays close attention to the provenance of the raw materials with fabrics being sourced from Italy, India, Japan, Portugal and Turkey. While at the studio, customers are assisted by trained stylists with extensive knowledge of fabric and styling options, assisted by a master tailor who helps customers achieve the perfect fit. Thereafter, customer details are entered into a central database to allow for quick and easy future orders. Customers have the flexibility to customise every aspects of their shirt, all for a flat price, to arrive at designs that cater to both formal and casual wear.

Launched in 2012, Bombay Shirt Company provides a seamless multi-channel shopping experience through its bricks-and-mortar and online touch points. Bombay Shirt Company marries contemporary designs and fabric selections with classic tailoring, catering to unique individuality of the wearer.