Fitness First Middle East announces expansion


February 26, 2020 | By RetailME Bureau

Fitness First Middle East – part of the Landmark Group – has announced major expansion plans across the GCC, with the opening of 10 unique clubs in 2020. The announcement comes close on heels with its opening at The Palm club in Nakheel Mall.

The first of the 10 new clubs are due to open in April at Marina Gate, Dubai, and will be the brand’s 33rd club in the UAE and 23rd in Dubai. Other new locations include Silicon Oasis and The Meadows in Dubai; Khalifa City in Abu Dhabi; Al Zahia in Sharjah; City Centre Ajman; and City Centre Bahrain and Oasis Mall in Bahrain. Current clubs in Dubai Festival City and Sahara Centre in Sharjah will also be relocated with brand new and improved concept clubs set to replace them.

Fitness First Middle East aims to expand its regional footprint across strategic locations, ensuring communities have more access to fitness innovation and programmes within a 5-minute commute from communities in each of its market. The expansion will also welcome Fitness First’s Good Vibes app, a new member-exclusive lifestyle rewards programme.

“Our strategic expansion plans have been developed with ingenuity, to ensure that we are spearheading innovation in the fitness industry across the Middle East. With the opening of our 10 unique clubs, we are elated that our continued regional growth is being embraced by people across the region with one objective in mind – to provide the best fitness and lifestyle experiences possible to each and every member, helping them to Go Further in fitness and in life,” says George Flooks, CEO of Fitness First Middle East.

Currently, Fitness First Middle East has more than 57 clubs across 49 locations, in 6 countries including the UAE, Bahrain, Jordan, Kuwait and Saudi Arabia.

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /



UAE-based concept grocery retail chain, Grandiose has opened a new supermarket within 

Continue Reading

November 22, 2020 | By RetailME Bureau

US-based fast food chain, Nathan’s famous Inc. brings another New York classic, 

Continue Reading

November 12, 2020 | By RetailME Bureau

Dubai-based Union Coop, the leading Consumer Cooperative in the UAE, opened its 

Continue Reading

November 11, 2020 | By RetailME Bureau

UAE homegrown marketplace, Noon.com has announced its Yellow Friday sale from November 

Continue Reading

November 5, 2020 | By RetailME Bureau

UAE-based Al Maya Group officially launched an exclusive range of Woolworths products 

Continue Reading

October 30, 2020 | By RetailME Bureau

Abu Dhabi headquartered LuLu Group has opened its latest hypermarket at Khalifa 

Continue Reading

October 29, 2020 | By RetailME Bureau

elGrocer, the grocery delivery app with ties to some of the major 

Continue Reading

October 25, 2020 | By RetailME Bureau

Jones the Grocer set to open its doors at Dubai’s newly launched 

Continue Reading

October 18, 2020 | By RetailME Bureau

Saudi-based operators of hypermarkets and supermarkets BinDawood Holding Company has completed the 

Continue Reading

October 16, 2020 | By RetailME Bureau

The regional food and grocery delivery app Talabat has announced the expansion 

Continue Reading

October 15, 2020 | By RetailME Bureau

Walmart is hiring 10,000 new employees in Canada for positions in stores 

Continue Reading

October 14, 2020 | By RetailME Bureau

British quality grocery retailer Waitrose & Partners launched its first e-commerce platform 

Continue Reading

October 11, 2020 | By RetailME Bureau




Download Images RetailME Magazine