Ferrari World Abu Dhabi to unveil Turbo Track in March


February 15, 2017 | By RetailME Bureau

Ferrari World Abu Dhabi is all set to launch its third new ride, Turbo Track, after Flying Aces and Benno’s Great Race – all within 12 months. The new heart-pounding rollercoaster is set to open at the end of March.

Turbo Track will offer a three-stage experience, wherein guests will get an authentic feel of what it’s like to become a Ferrari test driver. Adults and children alike will have their limits put to the test, as they get a glimpse into the advanced world of the Ferrari Driver Academy, where drivers get an all-round, extensive technical, athletic and cultural training.

Starting in a briefing room, and culminating at 64 meters above Yas Island, Turbo Track will turn guests into new recruits, and Ferrari World Abu Dhabi into a futuristic testing facility for aspiring test drivers. The opening two stages of the experience include an on-screen training and performance analysis. Recruits then board Turbo Track and burst through the Ferrari World Abu Dhabi iconic red roof at 102 KMPH, before experiencing hair-raising zero gravity as they plummet vertically back down. If guests are still thirsty for more thrills, they can ride it again backwards, with the experience including front-facing and back-facing seats, offering two unique perspectives.

“At Ferrari World Abu Dhabi, we’re passionate about creating thrilling and inspiring experiences, and we can’t wait to share this incredible new experience with our guests. Not only does this unique ride offer heart-pounding thrills for all riders, it also gives them the chance to see the world through the eyes of a Ferrari test driver, creating once again a strong connection with the legendary brand,” says Jesse Vargas, general manager, Ferrari World Abu Dhabi.

“This exceptional ride is going to be another first, and I am sure that our guests, young and old, will be excited to Turbo Track – if they dare,” he adds.

The completion of Turbo Track was also a monumental feat of engineering, following a highly complex process that saw a 16sqm opening created in the glass funnel, a signature design feature at the centre of Ferrari World Abu Dhabi. The top of the 64-meter-high track becomes Yas Island’s highest point, and was created by the same team that built Formula Rossa.

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