The Custom Shop New York, a contemporary custom made suit couturier, has launched Dubai’s first Tailor Truck concept. The on-the-go tailoring service is set to bring made-to-measure suits and shirts closer to fashion enthusiasts across the city.
Conceived to resemble a traditional tailor shop, the truck offers a wide range of high-end suit fabrics and accessories to choose from. Equipped with the brand’s avant-garde 3D body scan technology that accurately analyses body shape to identify the perfect fit, the truck features a dedicated space that provides privacy for measurements and fittings with the assistance of specialists.
Following a visit to the Tailor Truck, customers can pass by their nearest The Custom Shop New York store for their first fitting and subsequently collect their suit from the truck or the store of their choice. They can also benefit from free home delivery on purchases above AED3,000.
“The Tailor Truck was born from a thorough understanding of the Dubai market. Knowing our clients, their needs and lifestyles have always been central to our operations. The truck provides the same degree of personalisation that we offer at our stores, including garment styling, monogramming and creative touches that truly reflect our customers’ personal style. Through this unique concept, we aim to make Dubai’s fashion-focused men realise that custom made suits, once considered an indulgence of the wealthy, have now become an affordable, easily accessible closet staple,” says Jamie Stone, business development manager at The Custom Shop New York.
Customers will soon find the quaintly designed truck touring popular events and community centres across Dubai.
Snapchat has been betting big on Augmented Reality’s (AR) retail future consideringJune 22, 2021 | By Jibran Chouguley
Words by Katie Streten Experiential Strategy Director, VMLY&R COMMERCE Throughout the last year,June 13, 2021 | By Shruthi Nair
UAE-based grocery retail chain, Grandiose has opened its first hypermarket in Abu
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created
UAE-based Al Islami Foods, one of the largest frozen food companies in
Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free
Abu Dhabi’s state investment company ADQ is in talks to invest about $500 million
Hong Kong-based Giordano International Limited announced that it has entered into an
SHEIN customers in Saudi and the UAE can now benefit from its
Kuwait-based startup TAMANNA has announced the launch of its online shopping site tamanna.com with
The once powerful department stores that anchored malls and streets around the
Who isn’t a sucker for discounts? Customers today are spoiled for choice
The various e-commerce and virtual retail stores that cater to different product
A private helicopter carrying the chairman and managing director of Lulu Group,
With the inauguration of 11 new stores in 2020 and 14 more
Vacheron Constantin has announced the official opening of its first boutique in
‘Skinification of beauty’ is the key trend that every retailer in the
On March 8th 2021, Reebok unveiled its new store opening and launched