Operated by Majid Al Futtaim in the MENA region, Carrefour UAE launches donation for Lebanon. Carrefour has responded to the catastrophic incident that rocked the Lebanese capital, Beirut, with the launch of a region-wide donation initiative to provide essential aid to those who need it.
Working alongside Emirates Red Crescent, Carrefour UAE has joined forces with Carrefour Lebanon to collect, donate and distribute all-important contributions through a variety of channels, including facilitating customer donations.
Carrefour is empowering the public to help those affected in Beirut. Customers will have the opportunity to donate their accumulated SHARE rewards points via the Carrefour app, which will be redeemed as funds are transferred to Emirates Red Crescent. Customers can also buy a digital voucher Carrefour online, with the voucher value used by the Emirates Red Crescent to purchase essential supplies for victims. In addition, customers also have the option to donate a box of essential items worth AED50 or AED100 at checkout counters in Carrefour stores across the country.
As Carrefour UAE launches donation for Lebanon, Majid Al Futtaim is encouraging a spirit of generosity during this critical time through the multi-channel initiative.