French brand Carrefour – part of Majid Al Futtaim in the MENA region – will use US-based technology company Takeoff’s best-in-class e-grocery automation solutions to revolutionise its online orders in the UAE and Saudi Arabia.
The partnership with Takeoff will see several micro-fulfilment centres (MFCs) built by 2021. Located at select Carrefour stores, these automated, small warehouses will process the rband’s online orders to replace the currently used manual picking method. Customers will be able to place orders through Carrefour online with Takeoff’s automated technology ensuring that robots within the MFCs fulfil the order in less than five minutes for pick-up or delivery.
Designed with the customer in mind, the technology enables increased availability of order process and delivery slot capacity – with over 2,000 orders per day that can be placed from a space of 1,500 sqm. In addition, as MFCs will be based within Carrefour stores located in communities where customers live and shop, it will allow for fewer out of stock items in orders and significantly fresher products. The technology will also increase picking efficiency equal to 1,800 items/hour, enabling increased order fulfilment for customers, and reduced costs per order.
“We are pleased to announce this partnership with Takeoff which will bring another state-of-the-art technology in the retail sector to the region. Takeoff has a strong existing client list and brings a reliable tech solution that can significantly improve our customers’ experience – from faster order processing to an increase in capacity to deliver more online orders,” said Hani Weiss, CEO of Majid Al Futtaim – Retail.
Once in place, Carrefour is set to become the first grocery retailer to use this technology in the Middle East.
“We are facing a massive shift in the e-grocery industry, and the scales have already begun tipping. We are thrilled to be at the forefront with Majid Al Futtaim,” added Max Pedro, co-founder & president, Takeoff.
CEO’s Agenda: Unlocking the Treasure Chest of Retail Opportunities
Finding the treasure chest of opportunities needs years of journeying through the
January 19, 2024 | By RetailME Bureau
Culinary playbook: On a gastronomic adventure
How is the food service industry in the Kingdom of Saudi Arabia
January 18, 2024 | By RetailME Bureau / 
Launched in 2019 by Laura Manning, UAE-based homegrown brand BRW Society completes
Dr. Dhananjay Datar Chairman & Managing Director ADIL Trading Co. LLC holds
In 1995 regional retail conglomerate Majid Al Futtaim introduced Carrefour to the
Tata Soulfull, a leading name in the ‘good-for-you’ snacks and breakfast cereals
Majid Al Futtaim – Retail, which holds the exclusive franchise to operate
In an exclusive interview Krishna Dhanak, Managing Director, Alpen Capital shared insights
As digital transformation across the retail industry continues to accelerate, the expectations
Saudi Arabia-based grocery retail chain Al Raya Supermarket serves over 100,000 customers
BinDawood Holding has a rich Saudi heritage, spanning over 50 years, 38
Majid Al Futtaim Retail, which owns the exclusive rights to operate Carrefour
BinDawood Holding Company has earned an Honorary Shield, a distinguished recognition by
/ 
Acting as a bridge between Brazil and GCC markets offering a compelling
Commonly cited statistics indicate that around 20% of new businesses fail during
Louis Philippe, renowned for its premium merchandise spanning apparel, footwear and accessories,
Tata Soulfull, a leading name in the ‘good-for-you’ snacks and breakfast cereals
It’s a decade of one of the UAE’s much-loved homegrown restaurants, Raju
Founded a decade ago by Tamara Abukhadra Homegrown Market was a first
Founded in Barcelona in 1984 by Isak Andic, global fashion brand Mango
French baby and kids wear brand Petit Bateau, part of Al Khayyat
Previous Article
