Carpisa store opens in the presence of Penelope Cruz

RetailME Bureau

Italian handbags and accessories brand, Carpisa opened at The Dubai Mall earlier this month in the presence of its brand ambassador and Hollywood star, Penelope Cruz.

Carpisa launched the new Spring 2018 publicity campaign, inspired by Italian lifestyle and interpreted by Cruz. She also co-designed the Cruz Collection, a capsule of sophisticated and versatile bags to which the actor, along with her sister Monica, contributed personally, collaborating with Carpisa’s creative team. This is Cruz’s fifth collection with the brand.

Founded in 2001, Carpisa has become a business phenomenon with a franchise network of more than 700 stores across 35 countries including the UAE, Saudi Arabia and the rest of Europe. Carpisa stores in the UAE are located in Mall of Emirates, City Centre Mirdif, City Centre Deira, Ibn Battuta, Al Ghurair, BurJuman Centre, Dalma Mall, Yas Mall, Naeem Mall, Bawadi Mall and City Centre Fujairah.