Apparel Group recognised by DED as a consumer-friendly company


November 2, 2020 | By RetailME Bureau

Dubai-based Apparel Group’s nine brands win DED’s Consumer-Friendly Company recognition. These brands include Tommy Hilfiger, Beverly Hills Polo Club, Dune London, Charles & Keith, Aldo, Naturalizer, R&B, Skechers & Athlete’s Co.

Dubai Economy revealed the preliminary results of the evaluation of businesses for their consumer friendliness for the first time. The assessment was the first-of-its-kind consumer-friendly standards conducted in the region. Launched last year by the Commercial Compliance & Consumer Protection (CCCP) sector in Dubai Economy, it seeks to establish an integrated system for businesses to develop the customer experience and services provided by them.

The four evaluation criteria are grouped under two themes – sustainability and competitiveness. The sustainability theme includes the strategy and communication criteria, while competitiveness covers customer care and development. Overall, companies scored an average score of 75.8% during the evaluation, while sustainability alone scored an average of 79.77% and competitiveness, 72,55%. Businesses are evaluated periodically for consumer-friendliness will support them in evolving strategic plans and channels for communicating with consumers. The results of the first evaluation provide an opportunity for businesses to elevate their consumer-friendliness across both themes.

“It’s a great honour for Apparel Group to be recognised and celebrated by the Department of Economic Development (DED) as a ‘Consumer-Friendly’ Company. We are immensely proud that all our nine participating brands have excelled in the evaluation criteria standards,” says Nilesh Ved, chairman, Apparel Group.

“At Apparel Group, every day, we strive towards a higher level of customer satisfaction and exceptional customer experience. The intensive Consumer-Friendly Standards evaluation allowed us to self-assess our existing standards and provided us with the opportunity to deep-dive into our customer-relationship processes and continually improve them. Participating in this evaluation process also provided us with the opportunity to market our exemplary practices. It was a great internal benchmarking exercise, where different brands within the group got an opportunity to share best practices. We thank Dubai Economy for their hands-on approach and always guiding us through this process,” Ved adds.

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Rajiv Warrier, Chief Executive Officer, Choithrams

Since the launch of its first store in the UAE five decades 

Continue Reading

March 20, 2024 | By RetailME Bureau
Dr. Dhananjay Datar Chairman & Managing Director ADIL Trading Co. LLC

Dr. Dhananjay Datar Chairman & Managing Director ADIL Trading Co. LLC holds 

Continue Reading

February 29, 2024 | By Rupkatha B
Hani Weiss, Chief Executive Officer, Majid Al Futtaim Retail

In 1995 regional retail conglomerate Majid Al Futtaim introduced Carrefour to the 

Continue Reading

February 26, 2024 | By RetailME Bureau
Prashant Parameswaran, Managing Director and Chief Executive Officer of Tata Consumer Soulfull

Tata Soulfull, a leading name in the ‘good-for-you’ snacks and breakfast cereals 

Continue Reading

February 22, 2024 | By Rupkatha B
Jean-Luc Graziato, Chief Commercial Officer of Majid Al Futtaim – Retail and Alia Al Harmoodi, Acting CEO of the Environment, Health and Safety Agency

Majid Al Futtaim – Retail, which holds the exclusive franchise to operate 

Continue Reading

February 20, 2024 | By RetailME Bureau
Krishna Dhanak, Managing Director, Alpen Capital

In an exclusive interview Krishna Dhanak, Managing Director, Alpen Capital shared insights 

Continue Reading

February 19, 2024 | By Rupkatha B
Majed M. Al-Tahan, Co-founder & Managing Director, Danube Online

As digital transformation across the retail industry continues to accelerate, the expectations 

Continue Reading

December 19, 2023 | By RetailME Bureau
Frederic Levy-Perrault, CEO, Al Raya Supermarket

Saudi Arabia-based grocery retail chain Al Raya Supermarket serves over 100,000 customers 

Continue Reading

December 15, 2023 | By RetailME Bureau
Ahmad AR. BinDawood, Chief Executive Officer, BinDawood Holding

BinDawood Holding has a rich Saudi heritage, spanning over 50 years, 38 

Continue Reading

December 13, 2023 | By RetailME Bureau
Majid Al Futtaim Retail commits to Collaborative Impact Goals at COP28

Majid Al Futtaim Retail, which owns the exclusive rights to operate Carrefour 

Continue Reading

December 8, 2023 | By Rupkatha B
BinDawood Holding Company earns Honorary Shield for Compliance Excellence

BinDawood Holding Company has earned an Honorary Shield, a distinguished recognition by 

Continue Reading

December 6, 2023 | By RetailME Bureau
First Movers Coalition for Food to create up to $20-bn value chain for sustainable farming

The World Economic Forum, with support from the Government of the United 

Continue Reading

December 5, 2023 | By RetailME Bureau




Download Images RetailME Magazine