Al Khail Avenue to bring 25 Alshaya brands

RetailME Bureau

Al Khail Avenue, one of Nakheel’s upcoming malls in Jumeirah Village Triangle, has signed up with Kuwait-based retail conglomerate Alshaya for 25 brands that will occupy 100,000 sqft.

Alshaya’s brands including Debenhams, H&M, Mothercare, Muji, Foot Locker, American Eagle Outfitters, Boots, PF Chang’s and IHOP will join Al Khail Avenue’s fast-growing collection of shops, restaurants, cafés and services.

“We are delighted to further cement our long-standing partnership with Alshaya by welcoming them to Al Khail Avenue,” says Omar Khoory, director of Nakheel Malls. “Al Khail Avenue is a magnet for some of the biggest names in shopping, dining and entertainment, and our latest collaboration with Alshaya proves that retail space continues to be very much in demand from both an industry and consumer perspective.

“The mall’s strategic location – amidst several established or rapidly-developing residential communities and close to commercial hubs including JAFZA and Dubai World Central – makes it the ideal shopping venue for people living in the vicinity, and a new destination for Dubai’s wider residential, business and tourism communities,” he adds.

“We’re pleased to be extending our partnership with Nakheel, who have an excellent understanding of the dynamics of the market. The scale and location of Al Khail Avenue mall creates a great opportunity for us to extend the reach of our portfolio of well-loved international brands to more customers in the UAE, and we look forward to working with Nakheel to deliver more world-class shopping and dining choices,” states John Hadden, senior vice president – retail property at Alshaya.

Al Khail Avenue, currently under construction along Dubai’s Al Khail Road on the eastern edge of Nakheel’s Jumeirah Village Triangle community, has 1.2 million sqft of retail space including 350 shops, a 14-screen cinema complex and a wide range of dining outlets. The mall, which will be attached to a 256-room hotel, is set for completion in 2018.

Over 75% of shop space at Al Khail Avenue is now booked, with more deals in the pipeline. Retail conglomerates like the Landmark Group and Al Tayer Group are also confirmed, occupying almost 275,000 sqft between them through brands such as Home Centre, Centrepoint, Reiss, Fun City, GAP, Banana Republic and Mamas & Papas. Waitrose and Reel Cinemas are also signed up.

In August last year, Nakheel confirmed that it would add a 256-room hotel, to be managed by Hilton under the DoubleTree by Hilton brand, to Al Khail Avenue. Construction on the mall/hotel complex began in September 2016.